Associate Athletics Director for Strategic Communications & Brand Advancement
: Job Details :


Associate Athletics Director for Strategic Communications & Brand Advancement

Morgan State University

Location: Baltimore,MD, USA

Date: 2024-09-25T07:18:06Z

Job Description:

* Provide leadership and oversight of operations and staff to ensure a high standard of content strategy, brand development, creative ideation and strategic communications for all of Morgan State Athletics in consultation with the Vice President/Director of Athletics or designated staff.

* Oversee content creators to ensure strategic priorities and alignment of coverage for all 17 sport programs.

* Collaborates with the varsity sports administration on the nomination of student-athletes for NCAA and CoSIDA Academic All-America awards, Academic All-MEAC recognition, and other general and sport-specific awards.

* Recruits, hires, and deploys freelance writers, photographers, designers, and stat crew as needed.

* Oversees both permanent and active photography files and statistical records of Morgan athletics.

* Serve as departmental liaison with all College publication offices, including Public Relations & Strategic Communications, School of Global Journalism and Communication, The Spokesman, WEAA and BearTV. Additionally, served as departmental liaison with college historians and archivists.

* Collaborates closely with the Morgan Athletics External Strategy team to ensure that all strategic content (e.g., website, digital, broadcast, etc.) effectively serves alumni, students, parents, recruits, fans, and media.

* Monitors quality of publication and content to be consistent with brand expectations and storytelling.

* Responsible for all aspects of the website, including but not limited to: design, accuracy, updates, maintenance and content.

* Serves as direct contact with all media representatives (i.e., print, online, radio, and television) interested in Morgan Athletics.

* Arranges in-game and post-game interviews as appropriate.

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