The CompanyDigital Matter is a technology-first, data-led, integrated marketing and media consultancy.Headquartered in New York, Digital Matter provides consulting and services in the areas of business transformation, privacy-first data strategy, and integrated media buying.We are looking for a Paid Social Associate to support a growing portfolio of Retail & Luxury Good clients. In this role, you will assist in the day-to-day management, optimization, and execution of campaigns across primarily Meta Ads Manager &TikTok Ads Manager.
Note: This is a hybrid role in NYC.Responsibilities
- Day-to-day management of paid social campaigns, inclusive of ad & campaign trafficking, spend pacing, and creative review
- Assist with campaign architecture & lead the execution
- Provide insightful recommendations based off best practices as they align to the client's overarching goals inclusive of creative & copy
- Manage creative specs & timelines with client creative teams
- Consistently keep team informed on status of projects verbally and/or in writing
- Remain current with industry trends, continually leveraging new tools and industry best practices to boost efficiency and effectiveness of campaigns
Requirements
- Active interest in social media, performance media, marketing, and ecommerce
- Proficient in Microsoft Excel & PowerPoint
- Proven analytical and quantitative skills, and an ability to use data and metrics to back up assumptions, drive rationale, discover root causes, and identify opportunities
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail
- BA/BS or equivalent with an emphasis on marketing, business or coursework of a quantitative nature
Nice to Have
- Internship containing hands-on paid social campaign management experience or experience working directly on paid media team
- Exposure to Meta Ads Manager
- Exposure to TikTok Ads Manager
- Exposure to Pinterest, Snap, and X Ads Manager platforms
$60,000 - $70,000 a year
What We Offer Competitive salary + year-end bonus tied to performance Full coverage health insurance including Medical, Dental, and Vision 401K with company contribution Unlimited vacation days Paid parental leave Digital Matter cell phone plan