JOB SUMMARY: L'OCCITANE is seeking an E-Commerce Associate Manager to help bring our ecommerce strategy to life across our North American websites. This role will work closely to the E-Commerce Merchandising Manager and be responsible for product launches, content management and site-merchandising across three websites and will work closely with cross-functional teams. Candidate should have experience working within the SFCC platform or similar CMS in a direct-to-consumer environment.
JOB RESPONSIBILITIES: - Own the creative briefing and implementation of website assets.
- Ensure a strong sitewide launch for each product and marketing campaign through strong communication and organization with cross-functioning partners.
- Check analytics portals including Google Analytics to identify potential optimizations.
- Support the NA E-Commerce Manager in categorization and content animations across the site:
- Strategize and brief new personalization experiences and project-manage them to launch.
- A/B test new marketing initiatives and apply key learnings.
- Leverage other markets' best practices and optimize to implement locally in North America.
- Partner with cross-functional teams (Retail Marketing, Customer Acquisition, Email, CRM, Retail, PR) to help support special requests and ad-hoc projects.
- Website Operations & Promotions:
- Maintain new and evergreen products including virtual kits, life cycle, inventory status and SKU updates.
- Use robust data analysis combined with visual curation, to inform the optimal categorization of products to drive conversion.
- Partner with marketing teams to support enhancement of existing products and creation of new product launches.
- Create and test promo codes to ensure seamless execution and customer experience at checkout.
- Track start and end dates and track inventory coverage for gifts with purchase.
- All other duties or projects as assigned.
KEY PERFORMANCE INDICATORS: - Increase add to cart rate
- Conversion optimization
- Increase ATV
- Seamless Website Content Execution
REQUIREMENTS: EDUCATION: EXPERIENCE: - 3+ years' experience in E-Commerce.
SKILLS: - Proficient in Excel.
- Project management and organizational skills with a sharp attention to detail.
- Strong grasp of business strategy and the ability to prioritize opportunities in a fast-paced environment.
- Strategic, analytical, and creative thinker with the ability to react to performance KPI's.
- Experience with various Content Management Systems (Demandware/Salesforce preferred).
- Excellent writing and copyediting skills.
- An entrepreneurial mindset with the rigor and discipline to build the business and creative competencies that will allow us to stand out in the market.
- Proficient in HTML and CSS a plus.
- Proficient in analytics platforms a plus.
PHYSICAL & TRAVEL REQUIREMENTS: - Minimal travel possible.
- Candidate must be available to work on some bank holidays (e.g., Thanksgiving) and sometimes on evenings and weekends.
The compensation for this role ranges from $60,000 - $65,000 for the NYC region. Exact compensation will vary based on factors including but not limited to, experience, skills and geographical location. In addition to annual salary this position is eligible for participation in a highly competitive bonus program. All Applicants: L'Occitane's Privacy Statement United States Applicants Only: Employee Rights FMLA: Posters FMLA Special Rules for Returning Military Members (USERRA)