Location: New York,NY, USA
Bring Your Amazing Self to Work
At Macy's, Inc. we're on a mission to create a brighter future with bold representation for all. This is our Mission Every One. We know that each person here is unique. So we respect and invest in each individual to create growth, pride, and satisfaction. If we are able to bring our whole selves to work, it translates into a more abundant and wider array of ideas and energy for all to benefit from. Our success will be built on amazing colleagues, working together.
Job Overview
The Assistant, Brand Strategy plays a crucial role in the success of Macy's campaigns and communication efforts. In this role, they help shape Macy's brand story by supporting the Brand Strategy team in the development and execution of effective marketing campaigns. They learn from industry experts and contribute to building a strong brand identity for Macy's.
What You Will Do
* Assist the Brand Strategy team in developing campaign materials by gathering necessary information and supporting the creation of marketing plans:
* Gather and organize relevant data to support campaign analysis.
* Collaborate with partners to ensure the timely delivery of all data needed to inform creative briefs, including customer insights and trend and fashion forecasts.
* Contribute to the postmortem process to capture key successes and opportunities for future campaigns.
* Manage internal schedules and meetings to ensure projects stay on track.
* Build strong relationships with external agency partners, ensuring smooth collaboration and successful outcomes.
* Foster a positive and collaborative environment where all teams work together effectively.
Skills You Will Need
Understanding of Consumer Behavior: A strong grasp of consumer behavior and a passion for developing effective brand messaging and strategies.
Research and Analytical Skills: Excellent ability to gather, organize, and analyze data to support campaign analysis and strategy development.
Organizational and Time Management Skills: Strong organizational abilities to manage internal schedules, meetings, and ensure that projects stay on track.
Communication and Interpersonal Skills: Excellent communication skills with the ability to collaborate effectively in a team environment and build strong relationships with external partners.
Collaboration: Ability to foster a positive and collaborative environment, working seamlessly with various teams.
Continuous Learning: Enthusiasm for continuous learning and professional development to stay updated with industry trends and improve skills.
Who You Are
* Dedicated to fulfilling ideals of diversity, inclusion, and respect that Macy's aspires to achieve every day in every way.
* Candidates with a bachelor's degree or equivalent work experience in a related field are encouraged to apply. 1-2 years of experience in marketing or a related field.
* Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
* Able to work a flexible schedule based on department and company needs.
What We Can Offer You
* An inclusive, challenging, and refreshingly fun work environment
* Competitive pay and benefits rooted in principles of equity
* Performance incentives and annual merit review
* Merchandise discounts
* Health and Wellness Benefits across medical, dental, vision, and additional insurance
* Retirement Savings Plan with 401k match opportunity
* Employee Assistance Program (mental health counseling and legal/financial advice)
* Resources for continuous learning, career growth, and leadership development
* 8 paid holidays
* Paid Time Off (first year prorated depending on start date)
* Tuition reimbursement program
* Guild education benefit funds 100% of tuition, books, and fees in designated programs
* Colleague Resource Groups (CRGs) and give-back/volunteer opportunities
* Empowerment and autonomy to perform impactful work with tangible results
About Macy's
Now is an exciting time for a Macy's career as we continue to focus on creating exciting and memorable experiences for every Macy's customer, whether their journey starts online or in the store. Our opportunities in Sales, Merchandise, Operations, Customer Service, Warehouse, Marketing, and other areas let you express your creativity and commitment to excellence, grow your career and make a difference to your Macy's colleagues and customers.
Bring your creativity, energy, and ideas to the Macy's team - Apply Today!
This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
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