Campaign Producer
: Job Details :


Campaign Producer

Ripple Street

Location: New York,NY, USA

Date: 2024-12-12T13:22:40Z

Job Description:

Overview

Every year, Ripple Street works with top consumer brand advertisers and agencies such as Coca-Cola, Kraft Heinz, and Arc Worldwide to produce nearly 100 in-home experiences for 500,000+ community members across the US to try their newest products. Want to be in charge of that?

If the thought of producing a wide-range of product trial experiences (a.k.a. ‘campaigns' to our brand clients) at scale excites you, you're in for an exciting growth opportunity that will flex all kinds of muscles—ones you've built from past experience and dormant ones you have yet to realize.

We are seeking a hungry, dynamic individual with experience working with stakeholders across departments and vendors to bring our brand campaigns to life. This Operations role involves a variety of critical responsibilities that will push you to think creatively and analytically: from overseeing the implementation of operational plans and cross-functional coordination of internal/external resources, to ensuring campaign objectives are met; and longer-term, growing standards of excellence around campaign execution.

NOTE: This is an onsite position at our offices in New York, NY (4 days/week onsite; 1 day/week working from home). We're steps from Grand Central train station!

Key Responsibilities

Production Planning and Execution

  • Collaborate with our Sales, Account Management, and Campaign Architect stakeholders to operationalize campaign goals and strategy and ultimately deliver fun, amazing experiences to our community members
  • Translate campaign strategy vision into tactical plans that enable the Operations team to execute effectively and with clarity
  • Leverage key Sales documents as campaign Scope of Works (SOWs) and P&Ls to inform, develop, and maintain production schedules and other key internal artifacts to ensure seamless delivery
  • Support & partner closely with all key stakeholders in Operations to deliver, monitor, and optimize campaigns; using data as a key weapon in your arsenal to problem solve and escalating issues where needed for additional decision-making support
  • Coordinate with our Fulfillment to engage third-party vendors as needed to source premiums and fulfill/ship physical packs to our community members
  • Monitor campaign budget allocations throughout the campaign; collaborate with Finance to reconcile estimates to actuals

Client Communications

  • Serve as our clients' primary day-to-day execution contact—guiding them along the journey, communicating creative needs/specifications, gathering assets, answering questions, etc.

Operational Efficiency & Standards of Excellence

  • Review production processes and practices on an ongoing basis to identify areas of improvement; staying abreast of the latest industry/production trends to strengthen your overall perspective on how we can continue to grow our value proposition
  • Partner cross-functionally and with senior management on continuous improvement initiatives/tools to drive efficiency and innovation around the experiences we deliver, internal processes/best practices, etc.
  • Explore/innovate, adopt, and model the use of in-house technologies and partner platforms that drive effective collaboration and execution

Qualifications:

  • Bachelor's degree
  • 5-7 years relevant experience
  • Excellent communication and interpersonal skills
  • Detail-oriented with strong organizational and project management skills
  • Strong leadership skills and ability to lead cross-functional teams
  • Creative and analytical thinker with strong problem-solving capabilities
  • Demonstrated flexibility, initiative, and the ability to work with minimal supervision
  • Experience working on integrated campaigns across digital, social, print, video, and experiential a plus!
  • Adept using project management software and Microsoft Office

About Ripple Street

Ripple Street is a consumer product discovery platform that connects brands with their next best fans. Passionate consumers join our community and apply to experience new products with their friends and family in the comfort of their homes. Brand Managers and Shopper Marketers from top companies such as Mondelez International, Anheuser-Busch, and General Mills partner with us to create unique consumer engagement journeys at scale.

View our case studies to learn how Ripple Street's programs drive brand awareness, trips to retail and e-commerce, product trials, social content, product reviews, and sales:

For more information, visit

Top 3 reasons to join our company:

  • We are in an incredibly exciting, emerging space in marketing and advertising that we believe represents the future of how brands can create deeper relationships with consumers.
  • Clients struggle to put us into a specific bucket because we provide the whole package that brand marketers look for - we LOVE that. No one else provides deep product sampling experiences, authentic consumer generated content, and extensive social engagement throughout several phases of our programs like we do.
  • We are rapidly growing and always thinking about how to keep our employees happy. Yes, we make sure you have comprehensive benefit options, a generous vacation policy, open access to company leadership, and an expansive office with near-Google like perks (i.e., free lunches). But more than that, we love the diverse, quirky group of people who we bring into the family, and we do our damn best to build a work culture and environment that helps our employees grow and feel safe.
  • At Ripple Street, we are committed to:

    • Welcoming you to our friendly, fun, passionate, and results-oriented team
    • Giving you the tools and support you need to be successful
    • Providing significant opportunities for growth
    • Offering a generous vacation and PTO policy, as well as a comprehensive benefit package that includes health, dental, and vision
    Apply Now!

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