Campaign Specialist
AllGear Digital is seeking a Campaign Specialist to manage interactive media campaigns for our portfolio of digital publishing brands, including GearJunkie, The Inertia, iRunFar and more. Campaign elements include custom display advertisements, email newsletters, sweepstakes, written content, and video. The ideal candidate will have 1-2 years professional experience in advertising, digital publishing or a related field, and be eager to learn and grow with AllGear Digital. This is a full-time, hybrid position based out of our Los Angeles, CA office. Compensation is based on skills and experience.
Responsibilities:
- Oversee advertising campaign projects, from initial kickoff, through creative development, execution/production, launch and final reporting
- Coordinate creation and delivery of custom advertising assets across multiple brands and platforms
- Serve as the primary day-to-day point of contact for clients, managing relationships and ensuring client satisfaction
- Use project management software to create and manage detailed project plans
- Collaborate with internal teams, including sales, production, editorial, design, and social media, to ensure seamless campaign execution and high-quality deliverables
- Own the reporting process; create campaign performance reports to share with clients. Track items such as: click-through-rates, time on page, engagements, and impressions
- Other duties as assigned
Requirements:
- 1-2 years of experience in advertising campaign management or related field, preferably in a publishing group or advertising agency
- Creative problem-solver with a drive to continuously improve
- Demonstrated ability to manage multiple, complex projects simultaneously
- Excellent communication skills, both written and verbal, with the ability to effectively communicate with clients and internal teams
- Strong analytical skills and experience using data to inform campaign strategy and optimization
- Ability to work independently and in a team environment, with a strong sense of ownership and accountability for project success
- Passionate about the outdoors and product journalism
- Bachelor's degree in marketing, advertising, communications, or a related field preferred
- Familiarity with project management and creative software including MNDY and Adobe Creative Suite preferred
About AllGear Digital:
At AllGear Digital, we strive to inform, educate, and entertain readers about the passions, products, and people that enrich their lives, with the goal of becoming the leading publisher of gear reviews and content for active lifestyle and the outdoors. AllGear Digital is committed to creating an inclusive and welcoming environment for all, both for the company and in our content.