Magnet Media
Location: New York,NY, USA
Date: 2024-09-17T07:31:44Z
Job Description:
CORE RESPONSIBILITIES
- Develop an audience segmentation and persona framework to assess and build upon the current go-to-market strategy as well as existing client data, product positioning and third-party industry research
- Develop a comprehensive content strategy and framework based on our target profile and persona, while considering key business objectives, and product sets
- Develop Narrative mapping (persona based story and messaging guidelines)
- Content and distribution strategy
- Leverage the content strategy to deliver creative briefs for content production of multiple channels (articles, landing pages, video, infographics, etc)
QUALIFICATIONS
- Expert in Ad Tech services in regards to marketing strategies and content plans
- Polished presenter and expert in visual presentations/decks
- Knowledge of digital video content ecosystems on social platforms, and how content is surfaced and viewed on them
- Demonstrates the ability to prioritize a multitude of tasks and responsibilities without significant managerial oversight
- Demonstrates the ability to communicate complicated data sets to varying audiences in a clear and concise manner
- Analytical approach and mindset
- Previous experience and ability to provide working examples executing all deliverables listed above