Location: all cities,CA, USA
Skin Gym is looking for a Coordinator, Social Content who will grow and drive awareness our brands ( including Skin Gym + PaintLab ) on social media by helping develop + create thoughtful and consistent video content. Reporting to our social media manager, the social media content coordinator will be a key driver in the social storytelling around the brand + our core franchises. Youll lead in content creation, briefing and strategizing across video social channels - Instagram Reels, Instagram Stories, TikTok and YouTube Shorts.
Role & Responsibilities
Become a Skin Gym and PaintLab brand and product expert to appropriately create responsive video content around beauty cosmetics & skincare questions (product recommendations + feedback, etc.)
Help concept, create and execute TikTok, Instagram Reels/Stories & YouTube shorts content while identifying emerging trends and activating quickly to drive innovation, grow engagement and community size within the platform weekly
Own final edits on assets, with on-screen text that fits the brands native social guidelines in partnership with the creative + social team
Review + collect influencer UGC, ambassadors + internal team members to edit + optimize for use on various social platforms including TikTok, Instagram Reels, Instagram Story and YouTube
Create in-the-moment content (i.e. cover social live for special events, photo shoots, etc.)
Assist in caption copywriting + publishing as needed
Research TikTok trends + competitors on the platform + pitch new concepts to the team weekly
Create organic owned influencer briefs to generate concepts around marketing campaigns
Support influencer manager with scouting new influencers for owned content creation
Track and monitor KPIs in real-time to optimize and pivot strategies, tactics and content development to help lead in driving conversion & awareness
Work with social and paid team to identify top performing content for the social team to share out with cross functional partners
Job requirements
1-2 years of previous work experience in social media content creation, influencer marketing, communications, media, or related digital media field; beauty experience preferred
Passionate about digital innovation and creating high-quality, of-the-moment social content with a strong understanding of social media and branded content
Have an understanding of paid and organic TikTok social strategy with knowledge on how an asset converts + generates awareness or virality
Exceptional collaboration, communication, and interpersonal skills with positive + high energy
Detail oriented with ability to take initiative, prioritize, multitask, and work independently
Excellent written, verbal, presentation, and project management skills
Working knowledge of Adobe Suite including Lightroom and Photoshop is a plus
Photography and video editing skills are a MUST
Excited about brand storytelling across social channels
Passionate about & intimately familiar with all things TikTok + Instagram Reels
Creative & has their pulse on social trends and conversations
Previous experience shooting and editing short & long form video; comfortable being on camera
Salary: $20-$25 HOURLY
Benefits: Paid Vacation, Paid Holidays, Health + Vision + Dental Insurance
Commitment: Full-time
Location: Los Angeles , CA (Downtown LA area)
*To be considered, you must email ...@skingymco.com your resume and *WHY* you are the perfect fit for this position as well as a link to examples of your TikTok & Instagram social media content *