Marketing copywriters at Gleim are responsible for writing engaging and clear copy across owned, earned, and paid channels that promote interest in our brand and our products. Marketing writers produce compelling, transformative, persuasive prose for different customer-facing mediums-including but not limited to: email, social media, digital, web, and print-and collaborate with designers to see their words brought to life. If you see yourself as a creative and take pride in your ability to reach and captivate your audience, please apply! Responsibilities:
- Understand Gleim's message, brand voice, and target audience
- Write engaging, on-brand, and error-lite copy-from long-form to short-form content to mediums and channels where every character counts
- Distill messaging into headlines, taglines, subject lines that are clarion calls to action
- Edit and retool the writing of others to suit different times, places, and purposes
- Turn creative direction and technical information into persuasive copy concepts
- Collaborate with team members and across departments to brainstorm and develop marketing materials
- Execute on approved projects and hit deadlines
- Research keywords and keep abreast of best practices
Requirements:Requirements
- An applicable 4-year degree (e.g., English, Journalism, Communication, Marketing, Public Relations, etc)
- Work efficiently to create relevant copy
- Strong attention to detail
- A willingness to learn and grow
- Work on-site full time at our Gainesville, Fl office
Preferred Qualifications
- Experience with a content management system, preferably WordPress
- Familiarity with SEO
- Copywriting experience
Benefits:
- Gleim is a great place to work! We are a family-run company in Gainesville FL and have been in business for over 46 years!
- Medical, Dental, Vision, Life and Disability insurance
- Flexible schedules & great work/life balance
- Casual Dress
- Paid Time Off (PTO), Holiday Pay, and Overtime pay
- Retirement/Profit Sharing
- Tuition reimbursement
- Team-spirited, creative, exciting, and friendly work environment that inspires self-growth
- Free coffee, tea, sodas, and snacks
- Employee Recognition program
- Company events
- You get to be part of something great. Gleim helps millions of people advance in their careers across the world by providing affordable options for continuing educational certifications.
Gleim is an equal opportunity employer and is committed to providing a respectful and caring work environment that is inclusive to a diverse work force for all races, ethnicities, genders, backgrounds, experiences, and perspectives. Successful candidates will demonstrate and support the same commitment as well. References required. Drug testing and background check will be conducted upon a job offer. Gleim is a drug and smoke free workplace.