Creative Director, Copy
: Job Details :


Creative Director, Copy

Solomon Page

Location: New York,NY, USA

Date: 2025-01-06T06:28:20Z

Job Description:
Our client, a pet insurance company in NYC, is looking for a temp-to-perm Creative Director, Copy to join their team in a hybrid position. In this leadership role, you will be responsible for helping to set the vision and strategic direction for copy across marketing and product channels, ensuring consistency and excellence in brand voice and messaging. The ideal candidate will bring a blend of strategic marketing expertise and product/UX copywriting experience, with a deep understanding of highly regulated industries such as insurance, finance, or healthcare. Prior experience in pet insurance is a significant advantage. This role requires a passionate pet lover who can inspire a small team of writers, driving creative excellence and fostering a collaborative environment where innovation thrives. This is a hybrid position that requires 2-days/week onsite in Downtown Manhattan. Responsibilities:
  • Lead the development and execution of copy strategies for marketing campaigns, product launches, and UX content.
  • Ensure all copy aligns with brand voice, messaging standards, and regulatory requirements.
  • Oversee the creation of engaging, persuasive, and compliant content across multiple channels including web, email, social media, and print.
  • Collaborate closely with marketing, design, product, and compliance teams to deliver cohesive and effective messaging.
  • Manage, mentor, and inspire a small team of copywriters, providing guidance and professional development support.
  • Develop and maintain style guides and copy standards to ensure consistency across all content.
  • Drive storytelling initiatives that resonate with pet lovers and build emotional connections with the brand.
  • Stay informed on industry trends, regulatory changes, and best practices in both marketing and UX writing.
Qualifications:
  • 10+ years of experience in copywriting with at least 3 years in a creative leadership role.
  • Strong background in both marketing copy and product/UX writing.
  • Experience in highly regulated industries such as insurance, finance, or healthcare.
  • Prior experience in pet insurance is highly preferred.
  • Demonstrated success managing and mentoring a small creative team.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Ability to balance creative storytelling with compliance requirements.
  • Passion for pets and a deep understanding of pet owners' needs and perspectives.
  • Strong collaboration skills and ability to work cross-functionally in a fast-paced environment.
If you meet the required qualifications and are interested in this role, please apply today. The Solomon Page Distinction Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve. About Solomon Page Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook , and LinkedIn . Opportunity Awaits.
Apply Now!

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