Data Analytics Specialist - Marketing and Web Analytics
: Job Details :


Data Analytics Specialist - Marketing and Web Analytics

Genesis10

Location: all cities,AK, USA

Date: 2024-09-20T06:37:19Z

Job Description:

Genesis10 is seeking a Digital Analyst for a 6 month remote contract with our client. We are seeking a Data Analytics Specialist to join our client's team, supporting public site initiatives, marketing strategies, CTI, secure sites, and personalization efforts. The ideal candidate will have a balance of business acumen, technical expertise, and marketing insights. This role is critical in driving data-driven decision-making and enhancing user journeys for existing clients, as well as answering business questions through compelling data storytelling. Job Description: Support data strategy, analytics support, behavior analysis and omni channel measurement for assigned line of business. Manage large data sets, providing information-based decision logic and translates modeling/analytic output into understandable/actionable business knowledge, insight and applications. Demonstrate strong technical/problem solving skills. Support multiple projects collaboratively. Produce business strategic results dashboards, create ad hoc reports, target audiences, for websites, mobile apps, social media, email, and on-line search initiatives. Qualifications: Strong analytical, quantitative and problem-solving skills and ability to use statistical analysis and modeling. 3-4 years of experience conducting analyses of digital data using modern analytics tools and skills. 1-2 years of leadership experience 2 years of big data wrangling in AWS, google studio or Azure environments using SQL Ability to distill key insights, actions, and/or recommendations from analyses conducted. In-depth knowledge of company operations and processes, with ability to articulate these processes to others. Build strong relationships & communications with colleagues, as well as influencing customers on recommendations. Experience with web or mobile analytics tools such as adobe analytics, adobe customer journey analytics. Experience working with big data in a data lake environment Equal parts business acumen and data literacy to be able to communicate with both technical and non-technical business partners Time management and ability to reprioritize projects Ability to create stories with data and actionable insights Preferred: Master's Degree in Data Science, Business Analytics or similar field Experience working on digital data ingestion and curation for data lakes Familiarity with data visualization software such as PowerBi or Tableau Familiarity with analytics tools such as Alteryx or DataIKU Familiarity with web development technologies such as Java script tagging and HTML. Familiarity with report automation technologies such as Adobe Report Builder,and configuring data feeds to automatically update reports. Familiarity with Voice of Customer analytics tools such as Qualtrics Compensation: Hourly W2 pay rate $45.00-$50.00 We have access to additional contract, contract-to-hire, and direct-hire positions with various rate ranges. If you have the described qualifications and are interested in this exciting opportunity, apply today Ranked a Top Staffing Firm in the U.S. by Staffing Industry Analysts for six consecutive years, Genesis10 puts thousands of consultants and employees to work across the United States every year in contract, contract-for-hire, and permanent placement roles. With more than 300 active clients, Genesis10 provides access to many of the Fortune 100 firms and a variety of mid-market organizations across the full spectrum of industry verticals. Benefits of Working with Genesis10: Access to hundreds of clients, most who have been working with Genesis10 for 5-20 years. The opportunity to have a career home in Genesis10; many of our consultants have been working exclusively with Genesis10 for years. Access to an experienced, caring recruiting team (more than 7 years of experience, on average.) Behavioral Health Platform Medical, Dental, Vision Health Savings Account Voluntary Hospital Indemnity (Critical Illness & Accident) Voluntary Term Life Insurance 401K Sick Pay (for applicable states/municipalities) Commuter Benefits (Dallas, NYC, SF) Remote opportunities available For multiple years running, Genesis10 has been recognized as a Top Staffing Firm in the U.S., as the Best Company for Work-Life Balance, and as the Best Company for Career Growth, Diversity, and Leadership, amongst others. To learn more and to view all our available career opportunities, please visit us at our website. Genesis10 is an Equal Opportunity Employer. Candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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