Location: Los Angeles, California (on-site) PragerU is the world's leading conservative nonprofit that is focused on changing minds through the creative use of digital media. Taking full advantage of today's technology and social media, we educate millions of Americans and young people about the values that make America great. We're proud to be voted among the Best Place to Work in Los Angeles by the LA Business Journal 3 years in a row. We are looking for a Data Analyst/Engineer, reporting to the VP of Performance Marketing. As a digital-first company, we need a versatile data leader to help provide ownership for our data analytics and performance tracking. Working with our marketing team, this role will oversee all data projects and requests for the organization. Duties and Responsibilities:Marketing/Product/Analytics
- Develop and maintain dashboards for main KPI performance analysis across the company
- Evaluate ROI for advertising and media spends
- Integrate current data systems to analyze success of campaigns
- Maintain, update and clean contact lists to always remain current
- Analyze data from multiple departments to reach conclusions and help discover areas for improvement
- Create system for tracking metrics/success of digital content across multiple platforms
- Define and drive all levels of campaign performance management, reporting, and analytics - bring insights to the management team based on research
- Create recurring and ad-hoc reporting and data analysis to support execution and measurement of marketing activities
Data Engineer
- Design, develop and maintain scalable data pipelines and processes
- Build and optimize data warehouse architecture to support analytics and reporting
- Develop algorithms to convert raw data into actionable insights
- Collaborate with marketing team to understand data needs
- Automate manual data processes, increasing efficiency and reducing errors
Successful Candidates Will Possess:
- 4+ years of experience in a related field, with strong knowledge of data science and business intelligence with large, complex data sets
- Proficiency in SQL, Python, Excel, Google Analytics/Tag Manager, Social Media analytics and other key platform/statistical tools
- Experience in conducting database analytics / data-driven marketing with solid understanding of marketing automation concepts and practices
- Has understanding of social media APIs and integration with centralized system
- 3+ years experience in technical email marketing for large lists (1M+)
- Strong understanding of consumer segmentation and testing
- Extensive knowledge of MailChimp, Excel modeling
- Excellent written and verbal communication skills
- Commitment to PragerU's mission, and excellence in all endeavors
How to Apply: First review our website at www.prageru.com. Read our biannual report here. Submit a resume and cover letter. In your cover letter, include a section explaining how your values align with ours, and why you would want to specifically work at PragerU. What We Do: We promote American values through the creative use of educational videos that reach millions of people online. Serving all ages, our content offers a free alternative to the dominant left-wing ideology in culture, media, and education. Whether you're searching for a deeper understanding, a new perspective, or a way to get involved, PragerU helps people think and live better. To learn more about PragerU, visit Salary Range: The salary target for this role is $135,000 - $150,000. Final offer amounts depend on multiple factors including candidate experience and expertise, and most recent market data. This position is eligible for an annual bonus based on personal and company performance, in addition to our robust benefits package. The final candidate hired may potentially have less or more experience than originally posted as per job description, and if this happens, an updated salary range may be used for final hiring package. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. An error page could appear for several reasons. If a technical issue occurs while applying, we suggest double checking a few things. Click here for additional information. Please note that we constantly have ideas and concepts pitched to us which we appreciate. Most ideas and concepts are not protectable and are freely available for the public and PragerU to use or modify and use. From time to time where they are not, you agree that by presenting these ideas and concept, and in consideration of PragerU reviewing these ideas and concepts, you hereby grant to PragerU an irrevocable, worldwide, royalty-free and non-exclusive license to use, modify and exploit for any purpose any ideas and concepts and any expressions of those ideas and concepts. Nothing herein precludes you from using any ideas or concepts presented.