Overview:
No Agencies or Recruiters- Direct Applicants Only
Position Purpose: The Digital Content Specialist must believe in, practice and initiate all Green Brick Partners values set forth in an acronym we call HOME. They must be Honest, Objective, Mature and Efficient in how he or she approaches their role at Green Brick Partners.
The Digital Content Specialist will focus on the creation and distribution of engaging content for all digital platforms including web, social media, email and paid advertising, and will assist with development of other creative assets to support marketing and sales initiatives and meet business goals.
Responsibilities:
Graphic Design
- Create graphical elements for use in a broad array of marketing channels and initiatives, including (but not limited to) collateral, social media, digital assets, websites, events, and buyer-facing communications.
Social Media
- Work with digital marketing manager on social media content creation each month for all brands.
- Assist with writing captions and uploading posts into Sprout Social.
- Bring new ideas for digital content.
- Assist with monitoring and responding to comments and messages for each platform.
Email Marketing
- Assist in creating, scheduling and sending emails for all brands through Sales Force marketing cloud.
- Coordinate with external 3rd party sites for realtor email communications.
Website
- Create website graphics and assist with updates for all brands.
- Assist with blog content creation.
- Monitor website inboxes and assist with general lead inquiries and responses.
Assist with other general marketing department support as required.
Authority/Budget/Decision Making/Discretion and Independent Judgment Ability: N/A
Qualifications:
Education:
- Bachelors or equivalent degree in communications or related field (advertising, public relations, journalism, digital media arts, etc.).
Experience:
- 2-5 years of experience in graphic design, web design, and content creation required.
- Experience working across multiple digital platforms.
Competencies:
- Advanced skills in InDesign, PhotoShop and Adobe Professional
- Strong copywriting skills with emphasis on social media, email marketing and blogs
- Sprout, Hootsuite or other social media management knowledge
- Sales Force Marketing Cloud experience or ability to quickly learn CRM-specific software and marketing automation platforms.
- Intermediate skills in MSOffice Outlook, Word, Excel and PowerPoint
- Knowledge and experience in website maintenance software: WordPress, Builder Cloud or related software
- High attention to detail and accuracy
- Ability to maintain good relationships with vendors and internal departments
- Possess analytical problem-solving and multi-tasking skills
- Be able to work and pivot quickly in a fast-paced environment
Physical Requirements: Ability to stand and walk for 4 hours straight or up to a full 8-hour day; sit for extended periods; kneel and bend at the waist; walk up and down stairs; walk on unlevel terrain; use hands to finger, handle or feel; reach with hands and arms; talk and hear. Ability to lift and/or move up to 25 pounds. Specific vision ability required by this job include close vision, distance vision, color vision and peripheral vision.
Location: CB JENI Homes Corporate office / In-person Hybrid (Remote 2 days per week)
We are not taking resumes from recruiters at this time.
Nothing in this position description restricts managements right to assign or reassign duties and responsibilities to this job at any time.