deodato.co is an NYC-based boutique digital marketing agency, powering growth programs for an impressive list of e-commerce brands. We act as a high-touch agency, managing the growth of digital marketing channels, and as a consultancy, advising across all aspects of our client s customer acquisition program. We are ultimately responsible for our client s digital marketing investment and the growth of their customer acquisition program.
The upside and growth potential is real, and we are committed to investing in the development of our team. We are experts in all customer acquisition channels, and we aim to provide better service and more strategic multi-channel guidance than other agencies. The channels we own most frequently are FB, IG, TikTok, Google Search, YouTube, Google Shopping, LinkedIn, CTV, Affiliate & Display marketing.
Role:
We are looking for a Digital Marketing Strategist/Analyst (entry level) with internships or 1 year of direct experience. This team member will be responsible for executing customer acquisition strategies, daily and weekly reporting, writing creative briefs, and market, keyword, and audience research across Paid Search & Paid Social.
Requirements:
- Prior Internships or 1 year of experience in social media and/or digital marketing
- Basic understanding of Paid Social (FB/IG) and Paid Search campaigns
- Understanding of basics of social media optimization
- Comfortable with Excel/Sheets (Pivot Tables, vlookups, Formula Creation)
- Highly analytical and strong data interpretation skills
- Excellent attention to detail
- Strong oral and written communication skills in English
- Ability to work in a fast-paced environment with limited supervision
- Working knowledge of digital conversion rates optimization methods such as AB and multivariate testing a plus
- Experience leveraging Google Analytics or other platforms to analyze site-analytics & user behavior a plus
- Creative development experience is a huge plus
- A Bachelor's degree in Marketing, Economics, Statistics, or Mathematics encouraged
Responsibilities:
- Develop & update daily, weekly, and monthly reports/presentations for each respective client
- Launch, manage & optimize campaigns on (but not limited too) Facebook, Instagram, Google & Bing
- Research, source, and manage creative marketing assets for the respective marketing campaigns
- Launch A/B & multivariate tests across creatives, landing pages
- Partner with the Sr. team to own the end to end development of strategy & execution
- Provide the Sr. team your strategy & recommendations
Core competencies:
- Ensure quality work with client focus in mind. Dedicated to exceeding expectations and coming up with solutions to client needs.
- Strive for results. Can be held accountable to help both internal team and clients succeed.
- Reviewing analytics to internal and external stakeholders with complete knowledge of the data.
Why Work With Us?:
- Plenty of room for advancement
- Many technical and business challenges to solve
- Great co-workers and a fun office environment
- High earning potential