A few things about us...Welcome to our company! We're the largest and most respected commercial flooring installation service company in the industry, with 52 locations across the US and a team of nearly 2,100. Our innovative vision and partnerships with top companies set us apart. Working here means joining a fun and hardworking team, with competitive pay, flexible schedules, and great benefits (medical, telemedical, mental health, prescriptions, HSA/FSA, Life & AD&D, vision and dental benefits, and 401k.). Come join us and be a part of something amazing!So now that you know about us, here's the job...At APEX, a Diverzify company, our Digital Marketing Specialist works to enhance our online presence through website management, email marketing, analytics, and digital campaigns. This role emphasizes managing and updating brand pages in WordPress, ensuring a cohesive online presence across locations, and aligning digital strategies with Diverzify's brand and mission. RequirementsJob Responsibilities:
- Website Management: Update WordPress sites to reflect accurate and compelling brand information, including adding new locations and pages. Ensure alignment with brand guidelines and optimize functionality.
- Online Presence Management: Maintain and enhance Diverzify's presence across platforms like Google Business Profile, Yelp, and other directories.
- Email Marketing: Design and implement campaigns using Salesforce Account Engagement, focusing on segmentation, automation, and performance tracking.
- Brand Support: Collaborate with marketing and design teams to align digital properties with overall brand standards, creating a consistent and professional online image.
- Content Amplification: Publish and manage digital content, including blogs, landing pages, and email templates.
- SEO & Analytics: Improve website performance through SEO best practices and analyze data using Google Analytics to refine strategies.
- Campaign Execution: Support integrated marketing campaigns across email, web, and social media platforms.
Job Requirements:
- Bachelor's degree in Marketing, Graphic Design, Communications, or related fields.
- 2-4 years of experience in marketing or design roles.
- Proficiency in Adobe Creative Suite, Canva, WordPress, and social media platforms.
- Strong organizational skills and the ability to manage multiple projects.
- Excellent written and verbal communication skills.
Be part of a team disrupting the commercial flooring industry with unmatched expertise and innovation. Advance your career while driving impactful digital strategies at Diverzify.This role is hybrid, 4 days a week in office, and 1 day a week from home.We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.