Digital Marketing Strategist
: Job Details :

O'Rourke Media Group is hiring a Digital Marketing Strategist to join our team in Georgetown, Delaware. This in-office position is designed for a sales-driven professional who will play a pivotal role in expanding our digital business by securing new clients and supporting our core account executives on new and incremental sales opportunities.

As a Digital Marketing Strategist, you'll have unlimited growth potential and the opportunity to earn based on performance. Our team members enjoy a supportive infrastructure, a positive, growth-oriented company culture, full benefits, and career advancement for those who achieve results.

Transparency is important to us, and we are looking for long-term partners in our growth. During the interview process, you'll meet with our management team, gaining first hand insight into our operations and team culture.

If you are highly motivated, relationship-driven, and ready to maximize your earnings potential, this could be a great fit.

Job Expectations:

• Sales First Focus: Develop and manage an individual book of new digital business, with a primary focus on acquiring and expanding digital accounts while layering in core products–print, sponsored content and local display ads
• Support the core account executive team through joint client meetings, assisting in closing new and incremental business
• Schedule and secure in-person appointments with prospective clients, presenting tailored solutions to meet their digital marketing needs
• Lead the sales process from prospecting to closing, ensuring alignment with clients' objectives and company goals.
• Collaborate with core account executives to assist in closing new and incremental business opportunities, while driving results independently.
• Drive digital + core omnichannel campaigns from planning to execution
• Consistently achieve sales targets and foster steady digital account growth
• Collaborate closely with the O'Rourke Media Group leadership team to accelerate digital revenue
• Deliver proactive customer service to retain digital advertisers and ensure satisfaction
• Ability to travel periodically to different markets to assist local sales teams

Qualifications:

• 2+ years of experience in media and digital sales
• Familiarity with Google Analytics, AI platforms, and advanced knowledge of digital marketing products
• Ability to build strong client relationships and act as a mediator between the sales and fulfillment teams
• Strong negotiation skills
• Highly organized, deadline-oriented, and detail-focused
• Strong analytical skills

As part of this role, you will report directly to the VP of Digital, collaborating on strategies to drive digital revenue and optimize client campaigns.

Compensation/Benefits:

We offer competitive pay with a commission structure that rewards top performance—unlimited earning potential based on results. Our benefits include PTO, medical, dental, vision, health, 401(k) with company match, and other perks to support your success and well-being.

About the Company

O'Rourke Media Group is a family-owned, diversified media company that was formed in 2018. Originally just a holding company that owned a few newspapers, O'Rourke Media Group (OMG) has established itself as an industry-leading, digital media company comprising a cutting edge digital agency and an impressive group of award-winning, hyper-local print newspapers and niche magazines.

Since our beginning days, our primary focus has been publishing hyper-local, engaging news and information and providing omni-channel, targeted advertising and marketing solutions to local businesses. Our strategy is to stay in these lanes while always exploring new opportunities that can add value to what we provide local businesses and the communities we serve. We currently do business with over 15,000 small, medium and large advertisers a year.

O'Rourke Media Group now operates in eight states and 37 markets with 50 publications and hyper-local websites.

Interest candidates should send their resumes to Caleb Anderson at ...@orourkemediagroup.com

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