Director of Marketing Communications
: Job Details :

TITLE Director of Marketing and Communications DESCRIPTION Position: Director of Marketing and Communications Type: Full-Time Location: Erie County Description: The Director of Marketing and Communications is responsible for leading our integrated marketing efforts, developing strategic marketing initiatives, managing donor relationships, and enhancing internal communications. Your work will support behavioral health programs that truly make a difference in our community! Responsibilities: Develop strategy for and manage execution of an annual comprehensive integrated marketing and advertising campaigns for the service line and programmatic campaigns across various media channels (digital, print, social media, etc.) Lead the planning and execution of multi-channel campaigns (digital, print, social) to elevate brand awareness. Collaborate with creatives to produce engaging materials like brochures, newsletters, and content for social platforms. Oversee website updates to ensure a clear communication of services and career opportunities. Analyze campaign performance to optimize reach and return on investment. Contribute to the development of an annual strategic marketing plan aligned with organizational goals. Develop campaign plans for programmatic needs such as recruitment, events, service launches, and stigma reduction. Use data and market insights to identify trends and opportunities, providing actionable recommendations. Create and execute internal communication strategies to keep our team informed and engaged. Distribute regular updates and announcements, promoting connection across departments. Build strong relationships with donors, sponsors, and community partners. Develop fundraising strategies and coordinate events to foster ongoing donor support. Provide strategic leadership and daily oversight to the Integrated Marketing and Community Impact (IMCI) team, ensuring alignment with organizational goals and priorities. Coach and mentor team members to foster professional growth, creativity, and high performance in marketing, community outreach, and stakeholder engagement activities. Serve as the primary fundraiser, leading the development and execution of comprehensive fundraising strategies to secure philanthropic support and drive donor engagement. Requirements: Bachelor's degree in Marketing, Communications, or related field; Master's degree preferred. Minimum of 5 years of experience in marketing and communications, ideally within healthcare. Minimum of 2 years formal supervisory experience leading creative/marketing communications teams. Proficient in digital marketing tools, social media, CRM systems, and advertising platforms Additional Requirements Strong writing skills and ability to communicate with diverse audiences. Proven leadership experience in effectively leading creative/marketing communication teams. Experience in advertising, marketing/campaign planning, donor relations, and internal communications. Strong analytical skills with the ability to interpret data and make informed decisions. Strategic thinker with the ability to develop and implement effective marketing plans. Experience using Facebook/Instagram and Google Ads. Why join the Achievement Center of LECOM Health? Compensation: ACLH offers a competitive salary based upon experience and certifications. Time Off: 8 Paid holidays in addition to generous vacation, sick, and paid time off. Professional development opportunities. Benefits: Medical Insurance Home Host option* - waived co-pays and deductibles when utilizing LECOM physicians and Millcreek Community Hospital. *When using the Home Host benefits, all copayments and deductibles are waived with the exception for advanced diagnostics, certain types of therapy, durable medical equipment, infertility treatment, transplants, and certain surgical expenses. Highmark BC/BS Medical Insurance Employee only coverage costs only $55/month and family is only $270/month! Dental Insurance BAI Insurance Employee coverage is only $10/month and Family coverage is only $27.20/month. Vision Insurance. Life Insurance, Long-Term Disability and AD&D are provided at no cost to you. Various other elective benefits are available such as Identity theft protection, Short-Term Disability, travel insurance, pet Insurance, etc. Employee Assistance program (EAP). Employee Referral program. Retirement: 403(b) Savings Plan enrollment with company match up to 6% of your pay after one year of employment. Returning employees may take advantage of the retirement match immediately or earlier than one year. Wellness: No cost Employee Assistance Program, discounted membership to LECOM Wellness Center, and a dedication to work/life balance. Student Loan Forgiveness: We are a recognized 501(c)(3) nonprofit which qualifies for Public Service Loan Forgiveness (PSLF) program. Bilingual individuals are encouraged to apply. The Achievement Center of LECOM Health commits to further living our values of inclusion and compassion and to strengthening policies and practices that better demonstrate social responsibility, diversity, inclusion equity, and cultural humility. We are committed to continuously listening, learning, and growing. We believe that an informed, diverse, and representative workforce will help everyone achieve more and do better. We are an Equal Employment Opportunity employer, and we do not discriminate against any employee or applicant because of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. OPEN DATE12/6/2024 LOCATIONAchievement Center of LECOM Health - Erie FULL-TIME/PART-TIMEFull-Time ABOUT THE ORGANIZATIONAny child, through any challenge, can achieve. For over 100 years (since our founding in 1923!), the Achievement Center of LECOM Health has been at the forefront of providing quality therapeutic services to children and families across northwestern Pennsylvania. Our programs meet the unique needs of children and adolescents experiencing emotional, social, physical, and behavioral challenges. We come alongside children, adolescents, and their families to guide and support them with challenges through a trauma-focused lens. We not only provide quality care, but we're also compassionate and caring along the way! We believe in those we serve, and we also believe in you. As much as you invest in the lives of children and adolescents, we invest in you as an employee. If you're ready for a work environment where you can find value and feel valued, come achieve with us! EOE STATEMENTWe are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. THIS POSITION IS CURRENTLY ACCEPTING APPLICATIONS. Apply Now