Director of Product Marketing
: Job Details :

Job DetailExperience Level ManagerDegree Type Bachelor of Arts (BA)Employment Full TimeWorking Type On SiteJob Reference 000#######Salary Type AnnuallySelling Points Director of Product Marketing needed to lead B2B marketing strategies for advertising and publisher products. Drive go-to-market plans, product launches, and positioning. Shape product roadmap and collaborate cross-functionally to boost growth.Job DescriptionRequirements:· Develop and execute marketing strategies for media suite and measurement services· Assess market landscape too understand how to position products competitively· Craft compelling narratives and messaging for performance advertisers· Ensure consistent messaging across all marketing channels· Collaborate with cross-functional teams to drive conversion and revenue growth· Lead product launches with sales enablement materials and training· Contribute to product roadmap development· Track and report on product marketing effectiveness metrics· Manage and mentor direct reportsQualifications:· Bachelor's degree in Marketing, Business, or related field· 7+ years of related work experience, including 5+ years in product marketing· Proven expertise in B2B marketing within the advertising industry· Strong understanding of product marketing techniques and methods· Excellent communication, analytical, and project management skills· Experience working as the sole product marketing function in a startup environment