Location: Wayne,PA, USA
SEO Director - Technical Focus
We're seeking an experienced SEO Director to lead our agency's search engine optimization efforts, with a particular emphasis on technical SEO. In this role, you'll drive organic growth for our clients through innovative strategies and cutting-edge technical optimizations.
Responsibilities:
Technical SEO Leadership:
- Spearhead technical SEO audits, identifying and prioritizing critical issues impacting site performance and search visibility
- Develop and implement advanced technical SEO strategies, including site architecture optimization, crawlability improvements, and indexation management
- Collaborate with development teams to review code and make cogent change requests that consider technical limitations
Strategy and Execution:
- Create comprehensive SEO roadmaps aligned with client KPIs and business objectives
- Oversee the execution of on-page and off-page SEO tactics, ensuring alignment with best practices and search engine guidelines
- Stay at the forefront of SEO trends, algorithm updates, and emerging technologies, incorporating new approaches into client strategies
- Develop and execute local SEO programs for both brick and mortar and service area type businesses
Team Management and Client Relations:
- Lead and mentor a team of SEO specialists, fostering a culture of continuous learning and innovation
- Serve as the primary point of contact for high-priority clients, communicating complex SEO concepts in clear, actionable terms
- Collaborate with cross-functional teams to integrate SEO with broader digital marketing initiatives
- Help in the strategy development and planning for new business pitches as well as the delivery of the pitch
Requirements:
- 7+ years of SEO experience, with at least 2-3 years in a leadership role
- Deep expertise in technical SEO, including experience with JavaScript frameworks, e-commerce platforms, and various content management systems
- Strong analytical skills with proficiency in SEO tools like Google Search Console, Site Crawlers, BrightEdge, Conductor, Similarweb, Botify, etc.
- Proven track record of driving significant organic growth for clients through technical SEO optimizations
- Excellent project management abilities and experience leading cross-functional teams
- Strong communication skills, both written and verbal, with the ability to explain complex technical concepts to non-technical stakeholders
Preferred Qualifications
- Agency and in-house corporate experience preferred
- Advanced knowledge of HTML, CSS, and JavaScript
- Familiarity with log file analysis and large-scale data processing
- Experience with international SEO and hreflang implementation
- Understanding of machine learning (AI) and its applications in SEO
- Experience in planning and executing business pitches/proposals
At our agency, you'll have the opportunity to work with diverse clients, leverage cutting-edge SEO tools, and lead a team of talented professionals. If you're passionate about technical SEO and ready to drive organic growth at scale, we want to hear from you.