Director, Sponsorship Sales (Virginia Sports Properties)
: Job Details :


Director, Sponsorship Sales (Virginia Sports Properties)

Playfly Sports

Location: Charlottesville,VA, USA

Date: 2024-10-22T15:19:58Z

Job Description:

DIRECTOR, SPONSORSHIP SALES (VIRGINIA SPORTS PROPERTIES)

Charlottesville, VA

On-Site

THE RUNDOWN

Playfly Sports is looking for a Director, Sponsorship Sales to join our team.

The Director, Sales will be responsible for generating incremental sponsorship revenue on behalf of University of Virginia to meet and exceed individual and team goals for Playfly. The person in this role will work on-site with the Athletics Director/ Senior Staff at University of Virginia athletics and Playfly Sports Properties senior level staff to pitch and close enterprise partnership agreements. This role will also be responsible for leading and managing a team of sales & services roles at University of Virginia.

What You'll Accomplish

  • Assist General Manager with the development and execution of a dynamic sales plan to meet and exceed individual & overall property sales goals
  • Identify potential sponsors for Virginia Sports Properties through networking with University of Virginia stakeholders and business partners, researching local, regional and national companies
  • Manage, coach and develop a team of account executives
  • Work with the General Manager to create sales inventory, revenue projections, and sponsorship strategy for University of Virginia athletics assets
  • Develop sales presentations for new marketing partners by incorporating research, category dynamics, and an understanding of partner's marketing goals
  • Manage key objectives, create proposals and draft/negotiate contracts throughout the sales process
  • Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
  • Entertain and cultivate sponsors in non-game related settings
  • Represent Virginia Sports Properties, University of Virginia, and Playfly Sports Properties in a professional manner
  • Work with the General Manager to research sports sponsorship industry and stay current with relevant market trends and conditions
  • Other job-related duties as assigned
  • What You'll Bring

  • Bachelor's degree required
  • 5 years of direct sales experience in the sports multi-media environment required
  • Some experience in a management, lead or mentorship role preferred
  • Proven success in hitting individual sales goals on a regular basis
  • Familiarity with KORE or similar CRM system
  • Experience with integrated and “conceptual” sales
  • Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects/clients
  • Outstanding communication skills
  • Demonstrated professional sales presentation skills
  • Travel, Lifting, Physical Requirements

  • Must be available for game days and evening athletic events and coaches shows
  • Must be available to travel for client presentations
  • Must be able to work nights and weekends around sporting events
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