Primary Recruiting ServicesTitle: Senior Director of CommunicationsLocation: Virginia Beach, VASalary: $150,000-$185,000 Bonus: 20% annualBenefits: Health, Dental, Vision, 401k match, PTO, etc.Direct reports: 3Why You Should Join Us:
- Senior Director Level Employee Ownership Package
- Exceptional career advancement opportunities with employee ownership.
- A supportive, collaborative culture with a strong focus on family values.
- Benefits package includes health, dental, and vision insurance, disability coverage, life insurance, a 401(k) plan with company matching, paid time off, and six holidays.
What You'll Be Doing:
- Develop and lead strategic PR campaigns to elevate the organization's reputation and visibility.
- Build and sustain relationships with media outlets and industry influencers.
- Collaborate with external agencies to produce press releases, media kits, and other communications materials.
- Create and implement organic social media strategies to enhance audience engagement and brand recognition
- Analyze social media trends and metrics to continuously refine strategies and optimize results.
- Leverage organic social media presence to generate qualified leads and business opportunities.
- Plan and execute impactful events that promote organizational goals and engage key stakeholders.
- Manage logistics, vendor partnerships, and promotional activities to ensure seamless event execution.
- Develop and implement internal communication strategies to ensure smooth information flow across the organization.
- Create engaging content for internal newsletters and other communications to strengthen company culture.
- Lead employee engagement initiatives, including surveys and feedback programs, to drive satisfaction and morale.
What We're Looking For:
- Bachelor's degree in Communications, Marketing, Public Relations, or related field
- 10 + years of experience in public relations, marketing, internal communications, or a related discipline, with proven leadership success.
- B2C marketing experience.
- Experience managing social media platforms and using analytics tools to assess performance.
- Excellent written and verbal communication skills, with experience in business writing, media relations, and presentations.