The Company:
The Adina Reyter brand was founded on the idea that happiness is a choice we make every day. Beautifully designed Fine Jewelry, at a transparent price point, is something to be happy about. From our Lab Grown Diamond pieces to our 14K Italian Gold Chains & Charms, each and every piece has been thoughtfully designed so that it can be worn and enjoyed everyday, day to night, for years to come.
Job Title: ECommerce Site Merchandiser
Reports to: Director of eCommerce
Location: Sherman Oaks, CA
Position Summary:
Adina Reyter is seeking an experienced E-commerce Site Merchandiser. This role will fall within the E-commerce team and will be highly visible across the company. You will be responsible for executing the onsite merchandising and content strategy, including product launches, promotions, brand storytelling, merchandising, and analytics. This is a highly cross-functional role reporting to the Director of E-commerce that requires someone who can operate in a fast-paced, dynamic work environment and is eager to learn about all things direct-to-consumer.
Your Impact
- Help develop and execute strategy for assortment presentation, marketing storytelling, and visual brand positioning on adinareyter.com
- Responsible for the end to end set up of all products on the site, including but not limited to product imagery, product descriptions, pricing & all product attributes for categorization & filtering.
- Optimize internal search and filtering capabilities to keep pace with evolving assortment and customer journeys onsite – including managing search synonyms, search mapping, and filter categories
- Help set-up and execute DTC promotions and onsite cross-sell and up-sell strategies
- Develop and execute a test and learn strategy for optimizing customer journeys on site
- Support Director of Ecommerce with website development pipeline, specifically assisting with UAT of site enhancements and bug fixes as needed
- Partner with operations team to launch all products on-time each season, QAing all product details and imagery to ensure accuracy of information and positioning
- Build and maintain all Landing and Collection Pages onsite, as well as all company information pages (FAQ, About, etc.)
- Analyze sales and onsite performance data, presenting findings and action items during weekly team meeting
- Partner with ecommerce Manager on navigation/breadcrumb optimization, executing the new setup
- Partner with ecommerce Manager and third-party development agency on ongoing SEO efforts
- Daily QA of site and customer journeys to identify any potential issues and/or areas for optimization
- Create all gift cards, bulk promo codes, and custom promo codes
- Manage all important product information to aid in the consumer buying process such as details, description, compatibility and continuously optimize
Qualifications
- 1-3 years of experience in ecommerce or digital marketing
- Ability to work well collaboratively and independently
- Collaborate and communicate with multiple stakeholders to continually drive the best customer experience possible while meeting business objectives
- Passion for online shopping and new technologies
- Working knowledge of internet platform product management- experience in Shopify a plus
- Strong Microsoft Excel skills required; Basic HTML/CSS a significant plus
- Experience with Google Analytics and general understanding of ecommerce performance metrics
- Comfortable multi-tasking in a fast-paced environment while maintaining attention to detail
- Effective time management skills
- Proactive, self-starter with an ability to identify issues and areas of opportunity
- Strong written and verbal communication skills