Who We Are:A Top Place to Work!We believe in small businesses and the people who grow them. At Credibly, we leverage cutting-edge data science, technology, partner relations, and customer support to provide business owners with accelerated access to right-sized capital solutions. From working capital loans and merchant cash advances to lines of credit, we offer a suite of financing products that can accommodate nearly any stage of business development or credit profile.Founded in 2010 with offices in Michigan, New York, and Arizona, we have provided access to over $2 billion to more than 50,000 small businesses nationwide. On top of being nominated as one of Crain's 50 fastest growing companies in New York and making several appearances on the Inc. 500 list, Credibly is annually recognized for having one of the Best Blogs For Small Businesses by several media outlets. The OpportunityThe Email Marketing and Website Specialist will lead the email marketing and website efforts at Credibly to engage prospective customers. They will report to the Director of Marketing and will be responsible for creating and executing email campaigns and managing projects to improve conversions on the website.What You Will Do:
- Lead email marketing and segmentation efforts. This will include strategizing, writing, executing and measuring results of the campaign.
- Run A/B testing program to optimize conversion on the website
- Manage the website and related projects in partnership with an agency
- Conduct analysis on performance and find areas for improvement
- Vet new vendors and opportunities
- Facilitate management of outside agencies, independent contractors and outsourced team members to drive performance.
What Makes You Special:
- Minimum 1-3+ years of experience in email marketing, conversion rate optimization, growth marketing and/or digital marketing
- Ability to learn quickly
- Highly organized and takes initiative with a mindset of continuous improvement.
- Experience with HubSpot and WordPress or similar platforms
- BA/BS degree required.
- Proven cross-functional leadership and collaboration in successfully delivering large, complex projects.
- Excellent verbal and written communication skills
How You Will Benefit:
- Flexible working conditions, including hybrid work
- Generous PTO package
- 8 Paid Company Holidays
- Paid Parental Leave, Bereavement, and Jury Duty
- 401k with company match (and 100% vesting after 2 years)
- Medical insurance through BCBSM or BCN
- Dental and Vision provided by BCBS
- HSA and FSA available, including LPFSA and Dependent Care
- Company paid life insurance and short-term disability
- Additional optional insurances
Salary Description $70,000-$85,000