Location: all cities,NY, USA
JOB SUMMARY:
The Activations & Events Lead is responsible for executing events and marketing strategies to build best-in-class and industry-first campaigns for our clients (film studios, television networks, and lifestyle brands).
Essential Functions:
● Lead events and activations -- both IRL and digital -- from conception to completion,
managing the entire process from strategy to execution
● Develop non-traditional news-making activities and stunts
● Explore, secure, and maintain partnership opportunities with brands, media,
influencers/celebrities, and/or NGOs
● Spearhead outreach, negotiation and communications with event partners and vendors
● Lead and manage client communications for assigned campaigns, ensuring clear and timely correspondence
● Collaborate with the creative team to create compelling marketing materials and messaging that align with the overall event experience
● Build dynamic presentations and proposals
● Manage client budget and expenses
● Stay up-to-date on industry trends and best practices to continuously improve event
marketing strategies
● Work closely with the finance team to manage contracts and budgets
● Actively participate in team brainstorms and challenge the team with new and creative ideas
● Engage in professional and community-based organizations related to the agency and our client's business interests
● Perform other duties as assigned
REQUIRED SKILLS AND ABILITIES:
● 2+ years of experience in events and activations, preferably in the entertainment industry
● Excellent communication and presentation skills with proven abilities to build decks, present at meetings, and lead client calls
● Up-to-date knowledge of current entertainment industry trends
● Multicultural marketing and agency experience are highly preferred
● Flexibility to follow LA working hours as needed
● Excellent interpersonal and client communication skills
● Detail-oriented and highly organized with the ability to multitask, be resourceful, self-directed, and have the confidence to ask questions when needed
● Experience with various AI tools for creating proofs, workflows, schedules, etc.
● Ability to work in a fast-paced, dynamic environment and adjust to new priorities as required
● Willingness and ability to travel and staff events, including occasional weekend and holiday support