Executive Director Marketing Strategy, Schools, Colleges, and Units
: Job Details :

Syracuse, New York, Executive Director Marketing Strategy, Schools, Colleges, and Units Job #: 041465Location: Syracuse, NYPay Range: $121,000 – $135,000Hours: Standard University business hours 8:30am – 5:00pm (academic year) 8:00am – 4:30pm (summer). Hours may vary based on operational needs.Job Type: Full-timeJob Description:Reporting to AVP of Marketing Strategy, the Executive Director of Marketing Strategy (ED) serves as the lead Marketing Strategist for all Schools/Colleges, designated business and/or academic units as part of Signature Programs, and special projects as assigned. An extremely effective communicator and collaborator who activates channel teams to co-create and then execute marketing strategies. A strategic thinker who can translate big-picture marketing vision to implementable operational plans, this individual is a dot-connector and understands how marketing efforts can work together to build our brand and advance goals.A modern marketer thinks in a holistic way and knows how to bring together creative producers and communicators to develop and implement effective marketing campaigns. Ensures channel owners are empowered and engaged in bringing their expertise to the table to co-create effective integrated marketing strategies. The ED partners with units to understand business goals and objectives and translates those into targeted marketing strategies. Directs a team as they partner with designated schools/colleges and business/academic units and others to bring marketing strategies from concept to completion. These campaigns should leverage research insights to drive tangible, measurable results.Qualifications:Responsibilities:Directs and stewards the overarching marketing priorities strategic plan supporting schools, colleges, and business/academic units.Partners with Marketing channel teams to co-create impactful marketing strategies to advance targeted goals.Works closely with schools, colleges, and business/academic units, team, and other marketing teams to ensure effective prioritization and planning annually.Makes sure resources are in place to partner with other units to build marketing plans that help them advance their strategic priorities.Works with other leaders to ensure marketing programs roll out on time and on budget.Serves as lead marketer on special projects as needed.Responsible for ensuring dozens of marketing programs and campaigns roll out on-time and on-budget.Directs the development of marketing plans and related materials, in partnership with channel teams.Deeply understands partners' business goals to ensure integrated marketing solutions advance key partner objectives.Helps team members troubleshoot challenges.Has a solid understanding of contemporary approaches to brand stewardship.Responsible for developing strong, trusting relationships with partners, and ensuring a coordinated approach to marketing and advertising efforts.Reviews, directs, guides, and mentors team members.Attends partner meetings.Ensures teams effectively translate strategy to operations.A problem-solver, they ensure dozens of projects stay on-time and on-budget.With a high degree of emotional intelligence, they ensure their teams are positioned as strategic marketing partners for the assigned business/academic units.Provides counsel to AVP or CMO and collaborates on building a best-in-class marketing operation.Stays up-to-date on industry trends.Other duties as assigned.About Syracuse University:Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.Application Deadline:Full Consideration By: Open Until Filled: Priority Consideration:To apply, visit University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law.#J-18808-Ljbffr