Our people define our company. AM Retail Group associates are smart, ambitious, engaging & fun people, who strive for excellence in everything they do. Working here requires commitment, innovation & flexibility. The entrepreneurial drive of our associates is at the heart of our quest to improve & innovate. We have an immediate opening for an energetic, passionate & experienced Full Time Professionals to join our eCommerce team as a Fashion Copywriter. This role is perfect for an individual who has a passion for fashion, exceptional writing skills, and a knack for storytelling. As a Fashion Copywriter, you will be responsible for crafting engaging and persuasive copy that resonates with our target audience and reflects our brand's identity. You will work closely with our marketing, design, and e-commerce teams to develop compelling product descriptions, promotional materials, and editorial content that showcase our latest collections and drives customer engagement. Your ability to understand current fashion trends and consumer behavior will be crucial in making out campaigns stand out in a competitive marketplace. In this fast-paced role, you will have the opportunity to contribute to various projects, from online content to social media marketing, ensuring consistency in voice and messaging across all channels. If you are a creative thinker with a flair for fashion language and desire to make an impact in the industry, we would love to hear from you. Join us in crafting narratives that inspire and engage fashion lovers around the world. Job Qualifications:
- Bachelor's Degree or higher required, or combination of relevant education, experience, and training
- Proven experience as a copywriter, preferably in the fashion industry
- Excellent writing, editing, and proofreading skills
- Strong understanding of fashion trends and consumer behavior
- Ability to work collaboratively within a team environment
- Creative thinking and passion for storytelling
- Excellent time management skills and ability to handle multiple projects
- Familiarity with SEO best practices and digital marketing strategies
- Experience with Shopify a plus
Responsibilities:
- Create compelling product descriptions that highlight features and benefits of our clothing and accessories
- Ensure copy is optimized for SEO
- Write engaging blog posts and articles related to fashion trends and lifestyle topics
- Collaborate with marketing and design teams to develop copy for promotional campaigns
- Ensure that all written content aligns with brand voice and style guidelines
- Conduct research on industry trends, keywords and consumer preferences to inform content decisions
- Edit and proofread copy to maintain high standards of quality and accuracy
- Assist in the development of social media content that captures audience attention and encourages interaction
Benefits:
- Employee discounts on all fashion products
- Opportunities for professional development and growth
- Collaborative and creative work environment with a passionate team
Other Information: This position is not eligible for relocation. Local Candidates only. Please include salary requirements.The pay range for this position is $70k - $80k per year. Please note that the foregoing compensation information is a good-faith assessment associated with this position only.AM Retail Group is a division of the G-III Apparel Group. Being successful at AM Retail Group means putting the best ideas to work, taking action and following through. You will be challenged by smart, committed co-workers and pushed to be your best. This is a place where your individual talents and creativity make a difference. We are a dynamic company that provides competitive salary and excellent benefits including medical, dental, 401k, life, disability and more! Equal Opportunity Employer AM Retail Groups family of retail stores include: DKNY, Donna Karan, Karl Lagerfeld Paris, Andrew Marc, Wilsons Leather, G.H. Bass & Co.