Location: Lansdale,PA, USA
* This is a hybrid position. Please do not apply unless you are local to our office in Lansdale, PA.*
The Opportunity:
The Field Marketing Specialist will play a crucial role in overseeing marketing programs with direct customer engagement, specifically Keystones Mobile Tour operations, Keystone Live! On Tour and the Experiential Showroom, Keystone Live!.
Who we are:
Founded in 1945, Keystone Technologies is a third-generation, family-owned business headquartered in the Greater Philadelphia area. A national leader in the commercial and industrial lighting industry, Keystone reaches customers across the U.S. with its mission of Light Made Easy. We are an engaged and collaborative team where individuals are supported to reach their full potential.
Keystone's core values:
* Wow Customers
* Grow Passionately
* Do Right
* Value People
* Challenge Convention
What we offer:
Our benefits include medical, dental, vision, voluntary life insurance, employer-paid group life insurance, short-term disability, a 401k plan with company match, paid time off, and philanthropic opportunities.
Your Impact:
* Perform overall Fleet Management of Keystones On Tour Operations, inclusive of DOT compliance and management
* Coordinate and manage the schedules and planning for customer visits to Keystone Live! On Tour trailers, utilizing the Encompass system to manage the Keystone Technologies trailer fleet efficiently
* Development, execution and monitoring of marketing field efforts and programs and tracking and reporting on their effectiveness
* Monitor vehicle maintenance schedules and compliance with company policies
* Coordinate On Tour build outs and enhancements, including repairs and updates as needed, ensuring minimal downtime
* Oversee and manage the Keystone Live! trade show room
* Monitor room usage, tracking engagement, while developing and implementing enhanced experiences and/or programs for customers
* Ensure that the trade show room reflects the latest products and innovations and coordinate updates and enhancements when/where needed
* Collaborate with the Marketing, Training, Product Development and Sales departments to effectively implement and enhance the customer experience
What you bring:
* Bachelor's degree in Marketing, Communications or related field preferred but not required
* 5 years of experience preferably in field marketing and touring executions, experiential marketing, or project management, preferably in lighting or similar industry
* Excellent time management and communication skills (oral and written)
* Solid MS Office Suite experience Teams, Word, Excel, Outlook, PowerPoint
* Proficiency in project management tools and software
* Ability to multi-task and work with multiple team members
* Ability to communicate and engage effectively with all levels of the organization
* Demonstrated initiative and the ability to work independently as needed
* Creative problem solver with the ability to adapt to changing circumstances
* Strong organizational skills with the ability to manage multiple tasks and projects simultaneously
* Experience using fleet management software (Encompass experience is a plus)
* Understanding of marketing principles and lead management
* Detail-oriented with a focus on quality and customer satisfaction
* Open to 25% domestic travel; Keystone live on tour days, assisting with driving/routing trailers as needed
Please note that we do not accept unsolicited resumes from recruiters or employment agencies.