METER Group is seeking a
Geotechnical and Civil Engineering Market Development Manager to initiate and grow our presence in the global Geotechnical, Civil, and Environmental Engineering markets. The market development manager will work closely with the research & development, marketing, and sales teams to shape all go-to-market initiatives, including market research, marketing campaigns, web content, and help develop assets to ensure we have a marketing and sales strategy and appropriate messaging to connect with customers. This role ensures that market-driven pricing aligns with overall company strategy. The market development manager will represent client requirements to the product management and research & development teams to ensure that those requirements are considered when scoping new product roadmaps. They will find, work with, and build relationships with select beta customers to begin developing information and promotional material for potential new markets and new applications within current markets. This position will also support the sales team in technical conversations during the consultative sales process and will help support existing clients. The tactical nature of this position supports the drive for market share, volume, and profit targets. This role works from our Pullman, WA office.Wage range: $98,000 - $140,000 per year. Offers will be made inside this range depending on the experience and abilities of the candidate. In addition to the salary, METER offers stellar benefits, which are listed near the bottom of this posting.
Key Responsibilities:- Conduct market research
- Evaluate total addressable market in target niche areas
- Run market tests to validate ideas on market potential
- Build customer profiles and personas
- Formulate plan for next steps to grow market impact and increase market share
- Grow existing large customer product usage
- Add more high-value customers
- Propose possible complementary technology (both hardware and software) to grow market share
- Support Marketing and Sales
- Go-to-market strategic plans and playbooks
- Product and market opportunity training
- Virtual seminars
- Web page content
- Social media content
- Customer visit support
- Technical conversations with clients during the consultative sales process
- Support of new client acquisition
- Organize and lead efforts to assess the need for, produce and get approval for technical documentation such as ASTM standards, technical white papers, or calibration method documentation
- Organize efforts toward production of peer-reviewed or company-produced data comparison papers as sources of proof for our customers
- Application support in engineering-related applications
- Partner with customer support team to provide high-level expertise to clients
- Run point on ASTM Standards related to METER products
- Act as internal Subject Matter Expert for engineering-related projects and applications
Required Qualifications:- Master's degree in Civil / Geotechnical Engineering or Bachelor's degree + equivalent experience
- Unsaturated soil mechanics coursework or experience
- Familiarity with ASTM standards related to geotechnical/civil/environmental engineering instrumentation and testing
Preferred Qualifications:- 5 years of experience post-graduation in a related field
- Experience in sales and marketing
- Experience with ASTM standards development/committee service
Work environmentTypical office environment with computer workstation. Some travel to client sites required.
Physical requirementsMust be able to lift and carry up to 50 pounds over short distances as needed. Sitting for extended periods of time, bending, twisting, and other movement consistent with office environments.
To Apply for This Position:We ask all applicants to apply through our website. If your interests, qualifications, and experience match any of our openings please apply for that position so that you are considered immediately.
Full-Time Employee Benefits at METER Group:- Two medical plan options are available for full-time employees: a traditional low-premium plan; or a no-premium high-deductible plan. These plans both include dental and vision coverage. The traditional plan has the option of a Flexible Spending Account (FSA). The high deductible plan includes an employer-funded Health Savings Account (HSA).
- A 24/7 telehealth solution is provided to all full-time employees, paid by METER Group.
- For their first year, full-time employees receive 80 hours of Paid Leave (vacation time) in a lump amount prorated to their start date. Paid Leave increases increase to 108 hours per year after one year and 140 hours per year after four years of service (prorated during the transition year). All Employees receive Sick Leave that accumulates one hour for every 40 hours worked.
- 11 Paid Holidays, including: New Years Day, Presidents Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving (Thursday and Friday), Christmas Eve, Christmas Day, Day after Christmas.
- 20 hours of paid Charitable Leave (to help with charitable organizations/causes) annually.
- METER Group pays for one year's salary in life insurance as well as short-term and long-term disability insurance for full-time employees.
- Employee-paid traditional and ROTH 401k options are available
- When METER is profitable, employees enjoy profit sharing:
- Quarterly profit-sharing bonus.
- Employer contributions to a profit-sharing retirement fund.
About METER Group:In the early 1980s, METER Group was founded by world-renowned soil physicist Dr. Gaylon Campbell. Gaylon knew researchers needed simple-to-use sensors and smarter data intelligence to improve their research. 40 years later, we're still leading the way in the advancement of IoT sensing and data technology and world-class lab instrumentation. We're always looking for ways to improve how researchers turn data into insights. Scientists, growers, and engineers worldwide depend on METER systems for deeper understanding of critical issues with global impact, such as water and food shortages, environmental disasters, and climate change. At METER Group, we're building the systems needed to mitigate these and other issues facing our planet. We need your help to find innovative and effective solutions to some of the world's most challenging problems. Learn more about what it's like to work at METER Group: METER Group's headquarters are located in Eastern Washington with unmatched quality of life. Enjoy the smaller town life: no traffic, country space, great schools, safe neighborhoods, and easy access to recreational activities in nearby mountains, rivers, and forests. All this plus the advantages of two major universities within eight miles of METER Group (Washington State University and the University of Idaho), and the associated events and activities, make for a great living situation. METER Group recognizes the value of diversity and inclusion and is an Equal Opportunity Employer. All qualified applicants are considered regardless of ethnicity, nationality, gender, veteran or disability status, religion, age, sexual orientation or gender identity, or other protected status.
Compensation details: 98000-140000
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