Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000colleagues serve people in more than 160 countries.
Job Title
Global Product Manager
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You'll also have access to:
- Career development with an international company where you can grow the career you dream of.
- Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
- An excellent retirement savings plan with high employer contribution
- Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
Our location in Sylmar, CA or Austin, TX, currently has an opportunity for a Global Product Manager for our transvenous pacemaker and CRT-P portfolio in Cardiac Rhythm Management (CRM).
What You'll Do
Lead the organization in leveraging passion about healthcare and technology to impact patients' lives. The role will be the lead on establishing product strategy and new product development direction in the assigned Low Voltage (LV) Therapies portfolio for Cardiac Rhythm Management. This person will work closely with cross-functional teams to ensure that the new products or evolutions of existing products provide value to our various customers and improve the standard of care.
This Global Product Manager will work to establish a cohesive vision and strategy on how the portfolio will position Abbott CRM for leadership and work with various stakeholders to ensure the right investments to develop innovative new platforms. This includes development of strategic marketing plans and activities that drive the flow of new products to our customers in a manner that addresses customer needs, and highlights differentiation and value.
The Global Product Manager is responsible for the product from identification of customer and market needs/wants, to concept and product development, claims and data development, supporting product launch teams, and portfolio management. The Global Product Manager is responsible for assisting in the following activities for their portfolio:
- Identify new products to be developed to meet new market demands, or the creation of new markets.
- Provide leadership for product/concept justification during funding cycle and provides similar leadership to product development team.
- Identify new business opportunities through expansion of existing products into new markets, or enhancements of existing products to maximize existing markets.
- Support the commercial organizations in achieving Plan/Update objectives.
- Provide direction and input to all in-house groups such as PMO, Operations, Finance, R&D, Quality, and Regulatory that affect the successful achievement of business objectives.
- Drive product strategy for the assigned LV products in collaboration with cross functional partners. Leads within the business unit or related sub-functions.
The Global Product Manager is responsible for identifying global demand for the assigned LV products in a customer-centric manner (exemplified by high satisfaction of needs, and therefore appropriately differentiated and adding value) by partnering with cross-functional teams to develop the strategic marketing plan for the assigned Product Family.
Customer Insight Development:
- This includes definition of and segmentation of the market, value proposition, targeting and positioning, claims development, and user needs definition.
- Collect critical qualitative and quantitative data through market research, customer and field engagement and both analyze the data and work with financials to quantify the opportunity.
- Create clear, compelling, data-driven recommendations, POVs and other deliverables that support annual marketing initiatives by using market research and insights from analytics to shape and refine LV therapy category.
- Utilize market research, customer input, sales input, and other means to ensure profitable and differentiated products are delivered to market.
- External Communication- Interface with consultants, marketing research firms, other vendors, and customers to effectively manage and grow business profitably, while maintaining a customer focus woven throughout all activities.
Product Strategy Development and Execution:
- Competition and Positioning- Thoroughly understand competitive offerings and provide development/commercial organizations with appropriate positioning to differentiate product(s) versus the competition in a profitable manner that adds value to the customer Product Definition- Ensure that appropriate Customer Requirements/Design Inputs are crafted to guide the development team
- Develop the LV Product Family Marketing Plan- Incorporate all aspects of the strategic direction
- Offer leadership to R&D and support organizations throughout development cycle (e.g. lead trade-off analysis…customer, financial, and timeline impact)
- Lead financial and data analysis modeling for new product ideas including NPV and long-range forecasting.
- Support downstream marketing and commercial activities where needed
- Ability to leverage knowledge of product development process to help streamline time to delivery and reduce risk
- Internal Communication: Responsible for creating a clear line of communication between Global Marketing and all other areas that affect the product
- This includes key partners and stakeholders including downstream marketing partners, R&D, Clinical, and Program Management among others
- Collaborate effectively across the organizational matrix, with colleagues from a range of disciplines including Marketing, MarCom, Education, Sales, IT and others within our business units and corporate organizations
Team Responsibilities:
- The PM conceives and informs the strategic direction of the LV Portfolio and drives forward key priorities.
- Builds strong relationship with third party suppliers; manages vendors that work on our projects and partners with internal resources (i.e. vendor management, etc.) to develop those relationships
- Through the observation of market trends, best practices, and new, establish and cultivate a culture of test and learn, continually identifying new test ideas with an eye on improving the customer experience across all device types
- And any other duty as assigned.
The PM is responsible for achievement of the goals and objectives of Global Marketing, the Division, and each of the Areas.
Performance will be monitored versus the annual marketing plan, and execution against the action items and financial objectives.
Must ensure compliance with the Quality System, and all Ethics/Compliance guidelines.
Must work within budget guidelines and be able to maintain regular and predictable attendance.
Required Qualifications
- Bachelor's Degree; Major/Field of study - Marketing, Business, Life Science/Biomedical Engineering, or Software related field
- 6 years of experience in marketing/product management, including experience with a global company. Healthcare industry, and/or medical device experience preferred.
Preferred Qualifications
- Master's Preferred
- Cardiac Rhythm Management (CRM) experience is highly preferred.
- Sales Experience is a plus
- Experience prioritizing and managing project initiatives across multiple functions and/or business units. Experience working in a broader enterprise/cross division business unit model preferred. Ability to work in a highly matrixed and geographically diverse business model.
- New product launch experience is preferred.
- Ability to work effectively within a team and as an individual contributor in a fast-paced changing environment -- multi-tasks, prioritizes and meets deadlines in timely manner. Strong project management, team skills, and influential management.
- Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
- Adept at handling multiple assignments in a timely manner and meeting assigned deadlines.
- Ability to travel, approximately 40%, including internationally.
Apply Now
* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is $109,300.00 – $218,500.00. In specific locations, the pay range may vary from the range posted.