GM & Director of Growth - Our 1st Direct to Consumer Business
: Job Details :

GM & Director of Growth – Our 1st Direct to Consumer Business The Plunge is looking for a GM and Director of Growth for the first D-t-C brand launched by The Plunge. This candidate will have a minimum of 3 years of experience overseeing data-driven marketing, strategic planning and audience development functions and working closely with revenue operations. The Audience Development Director will be a key part of the leadership team, reporting to the CEO. Prior management experience is required.About The Plunge The only site for guys who are getting married or thinking about getting marriedWebby Award honoree – best lifestyle site and best email newsletterOffice in downtown Manhattan (SoHo)Responsibilities: Owning the business strategy and performance for key sections of the registry experienceDeveloping the growth strategyBuilding ambitious annual plans for your KPIs – and achieving them!Analyzing and reporting on performanceConducting business and financial analysis of new opportunitiesTransforming complex data into actionable insights and strategiesDeeply understanding the customer and thinking creatively about how to serve them betterConducting customer research and sharing learnings widelyDissecting their frustrations with the category and identifying ways to turn frustration into delightPartnering with Marketing and Product at ThePlunge.com to continuously improve customer retentionCollaborating with Product to identify new features, offerings, and opportunitiesAssessing where we can leverage partners and third-party services; leading negotiations and partner management for those servicesLeading the charge toward massive market share growthEvangelizing for D-t-C Category launch across the companyPartnering as needed with Marketing and Business Development as they develop messaging, campaigns, and partnershipsQualifications Our ideal candidate has a track record of success at growing businesses, ideally at a tech or consumer startup. You love both building and optimizing, and both strategizing and doing. You are a structured and creative thinker, able to toggle easily between the big themes and the little details. You have the technical depth to build trust with our product and engineering teams, and the business depth to work closely with management, especially the CEO, and build successful relationships with partners. You are equally comfortable in Excel and Powerpoint, and you can prove your ability to learn new systems quickly. And you love working with kind, smart colleagues who share a commitment to putting the customer first!BA/BS; MBA strongly preferred3+ years of professional experience in a fast-paced environment working in growth, strategy, business operations, or a related fieldStartup experience strongly preferredSome management consulting experience preferred, but not requiredTitle will be commensurate with experienceExceptional business and customer experience judgmentCreative, scrappy, and customer-obsessedSuperior written and verbal communication skills; presents effectively to a senior audienceExcellent quantitative and Excel skillsDemonstrated ability to prioritize and manage competing tasks in a fast-paced, highly ambiguous environmentAbility to build business relationships across functional teamsTo Apply:To apply, please submit your resume at ...@theplunge.com and include a brief description about why you're interested in ThePlunge.com and in running our first direct-to-consumer business specifically. Applications without a cover note will not be considered.#J-18808-Ljbffr