Head of Business Development, Shopbop Brand Marketing
: Job Details :


Head of Business Development, Shopbop Brand Marketing

Amazon

Location: New York,NY, USA

Date: 2024-12-02T07:41:52Z

Job Description:

Head of Business Development, Shopbop Brand Marketing

Shopbop is seeking a highly motivated and experienced Business Development professional to join the Brand Marketing team to deliver strategic initiatives, new business opportunities, and partnerships within the fashion sector. This role will work closely with Shopbop senior management, business leaders across Amazon, and external brand partners to develop unique Shopbop-first partnership opportunities, lead activation strategy and alignment, and drive opportunity in growth sectors.

This role will define Shopbop's business development strategy and drive alignment and support across business teams. This role will define and execute on strategies that include category expansion (e.g., Sports), in-person events and activations, and innovative partnerships. You will be part of a team that is responsible for increasing Shopbop brand awareness, and generates, manages, and executes Shopbop's most complex and high impact initiatives. This position offers an unparalleled opportunity to lead a growing team, leverage your ability to forge strong relationships at senior levels, and deliver first-of-their-kind initiatives. We are seeking an innovative, creative, analytical, and strategic thinker, who is passionate about the fashion and sports industry, and wants to build transformative initiatives that drive brand awareness. The ideal candidate is a self-starter who enjoys solving complex problems, has proven experience as a manager, works effectively with cross-functional counterparts and thrives in a fast-paced setting that is constantly evolving. Proving you have high judgement, strong capabilities to earn trust and are a skilled communicator is critical for this position.

Minimum Qualifications:

  • 8+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience communicating results to senior leadership
  • Experience using Microsoft Excel to manipulate and analyze data
  • Passionate about the Shopbop brand and the fashion space
  • Preferred Qualifications:

  • Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
  • Experience with Salesforce and Tableau
  • MBA
  • Experience in sports partnership space
  • Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

    This position will remain posted until filled. Applicants should apply via our internal or external career site.

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