Location: Princeton,NJ, USA
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Date: Nov 27, 2024
Location:
Princeton, US
Job Type: Long-term/regular
At Guerbet, we build lasting relationships so that to enable people to live better. This is Our Purpose.
We are a global leader in medical imaging, offering an extensive portfolio of pharmaceuticals, medical devices, digital and AI solutions, for diagnostic and interventional imaging. As a pioneer in the field of contrast products since the last 95 years ,we continuously innovate. We dedicate 10% of our revenue to Research & Development such as to improve the diagnosis, prognosis and quality of life of patients.
Achieve, Cooperate, Care and Innovate are the values that we share and practice on a daily basis.
Working at Guerbet is not only being part of a multicultural team of 2,600 people across more than 20 countries, but, it is above all about playing a unique role in the future of medical imaging.
For more information on Guerbet, go to www.guerbet.com and follow Guerbet on Linkedin, Twitter, Instagram and Youtube
YOUR ROLE
* Lead, develop and direct the marketing team with all marketing efforts to maximize sales of contrast media product line
* Direct, develop and implement long-term strategic marketing/business plans that include channel, selling, merchandising and pricing strategies
* Develop, manage, and oversee the marketing budget, ensuring effective allocation of resources to maximize ROI.
* Establish & implement annual brand plans that include full range management, collateral development & the execution of promotional programs
* Create and manage appropriate brand and product positioning statements
* Manage the lifecycle of the brands and products assigned with a focus on growth & profitability
* Understand and follow specific compliance and regulatory requirements
* Supports selling efforts (targeting strategies, training, etc.) and acts as a brand ambassador for scientific meetings, events, promotions and dedicated sales calls
* Analyzes historical trends and apply judgment to predict forecast and prepare local and HQ forecast reports
* Collaboration with cross functional teams, Finance, Technical Service, Business Development, Customer Service, Inside Sales
* Develop key customer account, key opinion leader (KOL), and key industry vendor relationships on behalf of Guerbet and MR Marketing to support to the North America sales team and help Guerbet LLC achieve its annual goals.
* Explore, analyze, potential partnerships to improve company profitability
* Collects, analyze, and provide recommendations, based from pertinent data (market, financial,) as well as face to face meetings with the target market in an effort to identify new business opportunities for Guerbet LLC
* Identify, assess and potentially open sales and distribution channels to help optimize new and existing customer relationships. Help strengthen business relationships to existing support channels while developing new channels to help meet and exceed the company's annual sales goals in working with the sales management team.
YOUR BACKGROUND
* Minimum of 10 years of experience in Marketing, Life Sciences, Diagnostic Imaging, or Pharmaceuticals
* Sales and marketing principals and a technical background
* Business/Marketing Bachelor's degree
* MBA or MS preferred
We offer continued personal development. When you join Guerbet, you :
* Are choosing a global leader with recognized expertise in diagnostic and interventional imaging,
* Are joining our 2820 collaborators who are committed every day to offering innovative solutions to improve quality of patient's life all over the world,
* Are joining a company where we value diversity of talents coming from various horizon.
We # Innovate # Cooperate # Care #Achieve at Guerbet.
Guerbet is an Equal Opportunity Employer. As an organization, we believe that no individual should be discriminated against because of their differences, which includes the following: age, disability, ethnicity, gender, gender identity and expression, religion, or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, or any other basis as protected by federal, state, or local law. Guerbet is committed to diversity, equity, and inclusion.
Guerbet provides accommodations to applicants and employees with disabilities. If you need an accommodation to apply for a position please send an email to ...@guerbet.com or you can also call this number +198#######7