Qualifications
- 8+ years experience in B2B marketing, preferably with an emphasis on software-as-a-service (SAAS) or subscription businesses for small/medium size businesses (where sale is done without sales force)
- Proven track record of exceeding member/subscribers and revenue growth targets
- Fluency in data and financial analysis to drive strategy and planning
Responsibilities
- You will have a well-rounded skill set, seamlessly switching from P&L management to marketing and advertising feedback
- You will also be a master collaborator, managing stakeholders up, down, and across the marketing organization while influencing cross-functional partners including Editorial, Product & Engineering, and Events, among others
- Develop a deep understanding of our global B2B membership aspirations (member and revenue targets) and competitive advantage, then develop, articulate, and drive strategy to achieve those aspirations
- Partner with the Events team to refine the role of events and field marketing campaigns in customer journey
- Manage and mentor a team of marketers and promote a positive and professional team environment that fosters trust and performance
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
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