At Hy-Vee our people are our strength. We promise a helpful smile in every aisle and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.Job Description:Job Profile: Influencer Marketing Coordinator
Department: Marketing
FLSA: Exempt
Seeking a social media professional to manage and monitor the day-to-day tasks of influencer marketing. Ideal candidates are extremely organized, detail-driven, and possess the ability to quickly pivot and solve problems.Reporting Relations:Accountable and Reports to: Influencer Marketing Manager
Direct Reports: None
Primary Duties and Responsibilities:
- Uses software to discover influencers who align with Hy-Vee's brand.
- Reviews influencers and makes recommendations for campaigns.
- Assists with routing projects through approval processes.
- Maintains an up-to-date influencer contact list.
- Works with the store teams to communicate influencer plans as needed.
- Ensures content is posted on time and free of errors.
- Creates and monitors trackable links for contracted influencers.
- Maintains content calendar and status sheet for campaigns.
- Works in influencer software to streamline campaigns and organize details.
- Provides recommendations for influencers and content creators to the organic social team.
- Works cross-functionally with the social, Seasons, brand management, and RedMedia teams as needed.
- Assists with data collection for reporting.
Secondary Duties and Responsibilities:- Helps support creator program and day-to-day activities.
- Prepare various reports as assigned.
- Performs other job-related duties and special projects as required.
Knowledge, Skills, Abilities and Worker Characteristics:- Commitment to the Hy-Vee Mission and a willingness to promote the values of the company.
- Excellent verbal and written communication skills
- Excellent interpersonal skills: ability to relate to and interact with other people in a friendly, professional manner.
- Excellent critical thinking and problem-solving skills
- Ability to interact with advanced computer systems, including schedule management and presentation production applications, as well as job-specific programs.
Education and Experience:- Bachelor's degree in Marketing, Social Media, Journalism, Public Relations, Communications, or related field.
- 1-3 years previous related work experience preferred.
- Understanding of social media platforms is required.
Physical Requirements:- Visual requirements include: ability to see detail at near and far range with or without correction, normal depth perceptions.
- Must be physically able to perform sedentary work: occasionally lifting or carrying objects of no more than 10 pounds, and occasionally standing or walking.
- Must be able to perform the following physical activities: stooping, kneeling, reaching, handling, grasping, talking, hearing, and repetitive motions.
Equipment Used to Perform Job:Mobile phone/tablet, PC/Apple with Microsoft Office programs, Adobe Creative Cloud, Google Analytics, and other related software, calculator, telephone, copier, printer
Confidentiality:Has access to confidential information including knowledge of advertising rates, pricing information, and store sales.Are you ready to smile, apply today.