Influencer Marketing Coordinator
: Job Details :


Influencer Marketing Coordinator

Hy Vee

Location: West Des Moines,IA, USA

Date: 2024-11-11T07:59:34Z

Job Description:
At Hy-Vee our people are our strength. We promise a helpful smile in every aisle and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.Job Description:Job Profile: Influencer Marketing CoordinatorDepartment: MarketingFLSA: ExemptSeeking a social media professional to manage and monitor the day-to-day tasks of influencer marketing. Ideal candidates are extremely organized, detail-driven, and possess the ability to quickly pivot and solve problems.Reporting Relations:Accountable and Reports to: Influencer Marketing ManagerDirect Reports: NonePrimary Duties and Responsibilities:
  • Uses software to discover influencers who align with Hy-Vee's brand.
  • Reviews influencers and makes recommendations for campaigns.
  • Assists with routing projects through approval processes.
  • Maintains an up-to-date influencer contact list.
  • Works with the store teams to communicate influencer plans as needed.
  • Ensures content is posted on time and free of errors.
  • Creates and monitors trackable links for contracted influencers.
  • Maintains content calendar and status sheet for campaigns.
  • Works in influencer software to streamline campaigns and organize details.
  • Provides recommendations for influencers and content creators to the organic social team.
  • Works cross-functionally with the social, Seasons, brand management, and RedMedia teams as needed.
  • Assists with data collection for reporting.
Secondary Duties and Responsibilities:
  • Helps support creator program and day-to-day activities.
  • Prepare various reports as assigned.
  • Performs other job-related duties and special projects as required.
Knowledge, Skills, Abilities and Worker Characteristics:
  • Commitment to the Hy-Vee Mission and a willingness to promote the values of the company.
  • Excellent verbal and written communication skills
  • Excellent interpersonal skills: ability to relate to and interact with other people in a friendly, professional manner.
  • Excellent critical thinking and problem-solving skills
  • Ability to interact with advanced computer systems, including schedule management and presentation production applications, as well as job-specific programs.
Education and Experience:
  • Bachelor's degree in Marketing, Social Media, Journalism, Public Relations, Communications, or related field.
  • 1-3 years previous related work experience preferred.
  • Understanding of social media platforms is required.
Physical Requirements:
  • Visual requirements include: ability to see detail at near and far range with or without correction, normal depth perceptions.
  • Must be physically able to perform sedentary work: occasionally lifting or carrying objects of no more than 10 pounds, and occasionally standing or walking.
  • Must be able to perform the following physical activities: stooping, kneeling, reaching, handling, grasping, talking, hearing, and repetitive motions.
Equipment Used to Perform Job:Mobile phone/tablet, PC/Apple with Microsoft Office programs, Adobe Creative Cloud, Google Analytics, and other related software, calculator, telephone, copier, printerConfidentiality:Has access to confidential information including knowledge of advertising rates, pricing information, and store sales.Are you ready to smile, apply today.
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