Location: New York,NY, USA
ABOUT THE ROLE
As the Integrated Marketing Manager, you will play a crucial role in executing patient acquisition and engagement strategies across various marketing channels. This position supports the Integrated Marketing function and is vital to driving growth across the entire business.
Reporting to the Head of Integrated Marketing, you will be responsible for implementing cross-functional growth initiatives in a fast-paced, high-growth environment. At Galileo, we believe we can transform the health of America by bringing medical care closer, and your role will be instrumental in helping us achieve this mission.
Here's what you'll do:
* Execute patient acquisition strategies across all segments, focusing on both digital and offline channels.
* Collaborate with cross-functional teams to implement overall market strategies.
* Analyze campaign data and apply insights to future tests, driving continuous improvement in efficiency and ROI.
* Ensure consistent positioning and messaging across channels and segments, iterating based on learnings.
* Manage and optimize paid acquisition channels, budgets, and KPIs.
* Support the development and execution of acquisition strategies set by senior leadership.
ABOUT YOU
* You thrive in fast-paced, high-growth environments, embracing rapid change and quick iterations with a builder's mindset.
* You're a naturally curious, data-driven self-starter with an entrepreneurial spirit, always seeking insights to inform your decisions and take ownership of your work.
* You excel in collaborative, cross-functional teams, easily navigate complex organizational structures, and communicate clearly.
* You're resilient and adaptable, seeing opportunities in ambiguity and creating structure to drive measurable results.
We would love to hear from you if you have:
* 3-5 years of experience in US digital and offline marketing, including direct response, preferably in high-growth startups, DTC space, subscription e-commerce, or healthcare companies.
* Proven success executing end-to-end marketing strategies and campaigns across multiple channels, including performance marketing platforms (e.g., Facebook Ads, Google Ads) and offline channels (e.g., direct mail, podcasts).
* Experience managing paid acquisition channels, budgets, and KPIs.
* Strong analytical skills with proficiency in using analytics tools and translating data into actionable recommendations.
* Strong communication skills and the ability to work with cross-functional teams (e.g., Product and Insights)
COMPENSATION RANGE:
$70,000 - $85,000 based upon prior experience, performance, and market dynamics
BENEFITS
* Medical / Dental / Vision insurance
* Flexible Spending Account
* Health Savings Account + match
* Company paid STD/LTD, AD&D, and Life insurance
* Paid Family Leave
* 401K + match
* Paid Time Off