Location: Nashville,TN, USA
Headquartered in Salt Lake City and supported by 12 offices nationally, at Layton we're builders and we're family! Through delivering predictable outcomes, we've been inspiring confidence in our customers since 1953. We know that behind every project are the highly-skilled people making it happen every day, which makes investing in hiring, developing and retaining the brightest minds a top priority. We want the opportunity to help you achieve your career goals.
Looking for the Brightest!
At Layton, when we say we strive for excellence in everything we do, we mean everything! So, we're looking for another proposal aficionado to add to our talented marketing team. It's a call for the best. The characteristics listed below sum up our ideal candidate. If this sounds like you, we can't wait to talk!
* Internal Quality Control: Mediocrity will just not do on your watch. You do your best work even when nobody's looking. It's not that you're a perfectionist, you just really enjoy what you do and relish making your clients' lives easier.
* An Eye for Design & Layout: Your page layout invites the reader in. You value hierarchy, white space, color, simplicity, and delight in making the mundane pop on a page. Eager to push the envelope and welcome feedback.
* Superior Writing Skills: You're good. You're brief. You're gone. (And you know the difference between your and you're.)
* A Strategic Mindset: Not only do you see the big picture, you understand your place in it. You're curious and ask the right questions at the right time. You're able to interpret and communicate data simply and clearly. You think!
* Industry Knowledge: You know what topping out means and the difference between precast and tilt up (*ahem* it's called concrete, not cement). Oh, and if you don't know any of this stuff, you find out.
Promote MKTG 360o Services
* Actively learns about Layton's portfolio, services, and market needs through reading past proposals, training opportunities, discussions with peers, BD partners, etc.
* Provides marketing support to key initiatives through creation of brochures, brown bag materials, etc. focused on technical capabilities and benefits.
* May coordinate development of non-proposal support materials such as brochures, presentations, etc. working hand-in-hand with BD and communications teams to ensure consistency of message, and adherence to established quality and brand standards across all deliverables.
* Applies knowledge of Layton's/SBU's overall service offerings including strategic initiatives.
* Maintains marketing plans in conjunction with BD representatives to promote additional marketing 360 efforts.
Capture Planning and Proposal Development
* Supports and leads pursuit teams in implementation while taking initiative to learn and apply process/principles.
* Contributes to proposal content and leads level of effort (LOE) 2 & 3 proposals and collateral pieces under the direction/supervision of others.
* Supports action planning and progress tracking.
* Conducts research to identify best Layton qualifications (experience matrix, project descriptions, resumes, etc.) and competitor information.
* Works with Creative Services (CS) to generate graphics and layout for marketing products using the team's proven approach and tools.
Maintain and Leverage Marketing Information
* Responds to requests for information and client research assistance.
* Helps to create and maintain well-organized, accessible, up-to-date qualifications statements, project descriptions, and resumes that reflect firm strengths and client benefits. This work includes writing, researching, and editing.
* Proposal break down and unpacking : resume and project description updates to Cosential; unique or new content shared broadly through AdobeCC or boilerplate library.
Differentiators
* Develops proficiency creating proposals as well as other sales and marketing deliverables, working with close supervision or clearly defined processes.
* Gains reputation for consistently-high customer service.
* Spends time reviewing best practices and products and adopting ideas into his/her BD support and proposal efforts.
* Seeks input, identifies development opportunities, and leverages resources.
* Understands and supports compliance with Layton's capture planning.
* Progression to higher job classes possible based on:
* Experience gained in applied knowledge of the industry.
* Applied knowledge of AEC sales and marketing techniques.
* Increased ability to create and contribute to content of deliverables.
* Ability to work effectively with BD and pursuit teams
Desired Qualifications
* Bachelor's Degree (B.A.) in Marketing, Communications, Design, Business or a related field or equivalent; or equivalent combination of education and experience
* 3+ years of experience in proposal and presentation planning and coordination, page layout, drafting tailored proposal content, graphics development, and editing.
* Excellent interpersonal and communications skills with emphasis on superior persuasive writing and presentation ability. Experience coaching others in interviews/presentations preferred.
* Highly proficient with Adobe Creative Cloud/Suite (InDesign, Illustrator, Photoshop, etc.); MS Office (namely PowerPoint)
Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements: Medical Insurance, Dental Insurance, Vision Insurance, Health Savings Account, Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, 401(k) retirement plan with employer match, Life & AD&D Insurance, Long-term Disability Insurance, Short-term Disability Insurance, Critical Illness Insurance, Accident Insurance, Hospital Indemnity Insurance, Home & Auto Insurance, Family Support, Pre-tax Paid Parking/Public Transportation, Paid time off, Time Away Benefits, Paid Holidays, Group Legal, Employee Stock Purchase Plan, Identity Theft Protection, Group Legal, Pet Insurance, Employee Assistance Program.
Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.
EEO Statement: Layton Construction?is an equal opportunity employer.? We evaluate qualified employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.