Lead Brand Partner
: Job Details :


Lead Brand Partner

Tbwa Chiat/Day

Location: New York,NY, USA

Date: 2024-11-12T16:37:48Z

Job Description:
Linqia is the leader in the growing creator marketing industry. We partner with the world's largest brands, including Danone, AB InBev, Kimberly-Clark, Unilever, and Walmart, to build compelling and effective influencer marketing campaigns. Our AI-driven platform and team of experts are leading the transformation of influencer marketing.We value intelligence, recognize talent, and have instilled a culture that supports our career development and personal growth. We thrive on innovation and accountability, with a customer-first attitude that adds actual value to everything we touch. Our team members are intelligent, hard-working, and have integrity. They love to have fun as we play to win. At Linqia, you'll be working with others who are passionate about marketing in a fun, fast-paced, and data-driven environment.Role:The Lead Brand Partner will be responsible for executing a consultative sale to Fortune 1000 brand, shopper, and media agency teams. The ideal candidate is a creator marketing and influencer expert (strong digital, social background), a hunter, solution-based seller, and results-oriented. You should have established client relationships in the CPG, QSR, finance, or healthcare/pharma verticals. You will own the entire sales cycle and be responsible for prospecting, understanding the customer's needs, and presenting solutions as a trusted partner.Responsibilities:
  • Work directly with Fortune 1000 Companies and/or their agency partners to educate them on the merits of creator marketing and the value of creator content.
  • Apply a consultative sales approach that focuses on client objectives while maintaining a sense of urgency on closing deals.
  • Convey our solution with passion, focusing on the value of targeted, trend-forward, creator-generated content at scale.
  • Understand the value of data-driven media solutions and leverage insights and analytics to penetrate clients and close deals.
  • Develop strategic client relationships through large ($1M+) annual and multi-year contractual commitments.
  • Drive open opportunities to close in quarter while building a strong pipeline for subsequent quarters.
  • Build a book of business from the ground up, mentor team members, and prepare for additional leadership as we scale.
  • Help develop and refine our in-market partner approach by becoming a lead storyteller and educating our clients on our platform's best practices.
  • Apply creativity, demonstrate accountability, and maintain a deep understanding of Linqia's services and business model.
  • Work in a highly dynamic environment with a proven ability to balance competing demands and priorities, as well as operate independently.
  • Proactively manage a rapidly growing sales pipeline/channel.
  • Be comfortable with carrying a Sales quota, be accountable for delivering revenue, and expect to be handsomely rewarded for overachieving.Qualifications:
    • +7 years of proven success selling in digital sales and/or online media to executive-level brand clients/agency partners.
    • Established and transferable relationships in CPG, restaurant, apparel, or entertainment verticals.
    • Proven track record of consistent quota achievement above goal - we're looking for all-stars!
    • Demonstrable experience closing committed deals in excess of $1M annually.
    • Strong consultative sales skills, collaborative and flexible work style, while maintaining a competitive drive to win.
    • A passion for, and evidence of, successfully developing creative ideas for clients through leveraging data to deliver optimal client value.
    • Deep knowledge of promoted and organic best practices on all major social media platforms.
    • Experience navigating, communicating, and leading in a cross-functional environment.
    • Deep understanding of the advertising industry, including client-direct and key agency relationships.
    • Excellent presentation/pitch, public speaking, problem-solving, and negotiating skills.
    • Can have fun while working hard!Note: This role is a hybrid role working in our Manhattan, NY office twice a week.This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. #J-18808-Ljbffr
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