Location: all cities,CA, USA
Job Summary:
Performance Marketing is an internal cross-functional team within The Walt Disney Studios Marketing organization. The Performance Marketing team leverages developing and maturing ad technologies to achieve remarkable data-driven results within auction-based or otherwise addressable media platforms while supporting other paid media and marketing efforts with insights, recommendations, and innovative marketing technologies. Performance Marketing includes Marketing Technology and Marketing Science who help drive innovation, but also includes Performance Marketing Strategy & Operations, Marketing Analytics, and Marketing Compliance who ground the overall team in the business. Together, we strive and collaborate for continuous improvement in advertising effectiveness and efficiency while protecting and enhancing the magical brands of The Walt Disney Studios.
Job Responsibilities:
* Working directly under and with the Vice President of Performance Marketing and Analytics to develop, track and manage project timelines and goals for the Performance Marketing team
* Drive workflow and project success metrics and timelines
* Ensure cross functional teams adhere to deadlines and timelines
* Maintain comprehensive project documentation, including project plans, status reports and meeting minutes
* Monitor project progress, identify issues and communicate project status
* Help establish team goals and work cross functionally to ensure goals are met
* Working cross functionally with internal teams to understand data use cases, business use cases and strategic data driven marketing strategies
* Manage data and technology vendor fees and payment allocation
* Manage invoices for finance and accounts payable
* Participating as a member of a cohesive and collaborative, cross-functional Performance Marketing team
* Support internal teams, when necessary, with ad hoc projects
* Maintain knowledge of media technology, buying platforms and analytics tools
Required/Basic Qualifications:
* Bachelor's Degree or equivalent work experience
* 5+ years experience in Project Management in a business context, ideally in Marketing/Advertising or relevant experience with Product Management, Analytics, General/Brand Management
* Proficient with project management tools and software such as SmartSheets, AirTable, Jira or similar
* Excellent organizational and time management skills
* Strong written and verbal communication skills
* Strong ability to work independently as well as across teams in a diverse, international, collaborative environment
* Self-driven, accountable, well-organized, detail-oriented individual
* Cross functional team player with a passion for entertainment and Disney's Studios brands
* Experience working with cross functional teams to translate business needs into data requirements
* Ability to manage multiple projects effectively that meet deadlines within a fast-paced environment
Additional Preferred Qualifications:
* Experience with ad platforms including Google Ads, Facebook/Instagram, Twitter, Snapchat, TikTok, Innovid, LiveRamp and DSPs (Google DV360, Trade Desk, Amazon Ads, Yahoo DSP)
* Knowledge of digital ad serving, tracking and implementation
* Knowledge of data infrastructure, technology, data analytics and measurement
The hiring range for this position in Burbank, CA is $113,740 to $152,570 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.