Location: Cleveland,OH, USA
Your Opportunity as the Manager, Customer Commercialization
Location: Orrville, OH (Close proximity to Cleveland/Akron)
Work Arrangements: Hybrid ~30% in office presence
In this role you will:
Business Management and Development
Supports the internal Customer Category Business Planning (CBP) and Strategic Customer Planning (SCP) and processes:
To identify, prioritize and socialize customer Opportunities & Risks with HQ partners, and develop action plans / contingency plans accordingly
To partner with Finance and Revenue Growth Management (RGM) teams to conduct ROI and Post-event Analysis with the intent of optimizing customer plans
To recommend optimal customer trade promotion strategies, merchandising plans, new item launch plans, and plans for national initiatives
To develop and commercialize demand-creating solutions for customer execution with alignment from cross-functional partners
To monitor customer execution results against identified objectives (e.g. volume, spending, profit, KPI's, etc.)
Partners with Brand Commercialization / RGM / Category Management / PEA / Shopper Marketing to influence Channel Strategies / Plans
Optimizes revenue and profit delivery though efficient/effective resource management and allocation
Supports Senior Managers in managing / optimizing approved funding within individual area of responsibility, as well as re-allocate funding and resources accordingly to deliver company financials objectives
Partners with RGM to identify and communicate implications of trade investments to Finance and Sales Teams and develop proposed action plans to mitigate risk
Customer Team Interface
Partner with Customer Teams to deliver aligned objectives, financial targets, and KPI's
Translate customer customization/innovation requests, and socialize with HQ partners for review and approval
Leverage internal Knowledge Estate and Data/Insight subject matter experts with customer teams to support customer JBP initiatives and customer Category growth objectives
Partner with Sales to implement Customer Planning / Operating Calendars.
Support Sales Teams by providing or facilitating required meeting content / collateral, as well as coordinating appropriate participation from HQ partners
Sales Communication and Insight Sharing
Provide Sales with the timely communication to insure flawless execution and attainment of objectives
Ensures Customer Teams have required guidance, selling materials/collateral, lead-time and support to plan and execute approved Go-to-Marketing Strategies
Represent the ‘voice' of Sales and the Customer at HQ to ensure internal decisions are made with the appropriate customer context and requirements in mind. Represent customer strategies & requirements to influence Channels Strategies / Plans and Go-to-market Strategies
Share Customer, Marketplace, and Competitive insights with HQ partners
Socialize successes, challenges, best practices, opportunities and risks with HQ partners in an organized, timely fashion
The Right Place for You
We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.
What we are looking for:
Minimum Requirements:
Bachelor's Degree
4+ years of CPG experience
Experience in Sales Management, Key Account Management, Customer Marketing, Sales Planning, Trade Marketing, and/or Category Management
Strong / confident verbal and written communicator with effective conflict management skills, as well as the ability to adjust style based upon the audience
Strong situational leadership skills
Ability to be a strong enterprise thinker, thinking first about company and team objectives and goals
Ability to navigate and influence in a headquarter environment, as well as build relationships across various functional groups (internally and externally)
Ability to sell ideas, concepts and programs to internal senior management and customers
Strong financial acumen, with an ability to understand the short and long term implications of company and customer financials
Working knowledge of Trade Spend models, ROI, Cost-to-serve, and P&Ls
Ability to prioritize, as well as make sound business / financial decisions without 100% of the information
Ability to produce quality results within tight time frames and manage multiple projects
Ability to travel up to 20% of work schedule
Learn more about working at Smucker:
Our Total Rewards Benefits Program
Our Thriving Together Philosophy Supporting All Impacted by Our Business
Our Continued Progress on Inclusion, Diversity and Equity
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