Location: New York,NY, USA
Job Description:
Key Responsibilities
Strategic Partner Marketing Leadership
* Work closely with business executives, alliance leaders, and external partners to design impactful partner marketing strategies and annual plans that leverage DXC and partner strengths and expand market reach.
* Design, implement, and measure joint marketing programs that drive lead generation, brand awareness, and joint client stories.
* Own end-to-end management of partner marketing programs globally, including collaborating with regional marketing and alliance leaders to tailor programs for local needs.
* Ensure alignment between partner marketing activities and DXC's overall marketing and sales objectives.
* Actively lead DXC's presence at all partner and industry events as an element of the broader plan.
* Collaborate with key stakeholders and marketing teams to design, develop, and maintain high-quality partnership collaterals, including messaging, presentations, emails, brochures, and customer success stories.
* Own digital strategy and web content related to partnership on all external and internal sites.
* Educate DXC marketing and communications teams on partner strategy, lead generation programs, and partner communications and enablement.
Market and Business Intelligence
* Develop a deep understanding of DXC's and partner's products, services, and overall partner business model to effectively communicate value propositions and support marketing strategies.
* Stay informed on the latest news and events relevant for assigned partner(s).
* Collaborate with business and alliance leaders to integrate market insights into marketing strategies and campaigns.
Collaboration and Cross-functional Leadership
* Act as a strategic marketing advisor to business units, providing marketing strategies to drive outcomes that align with business goals.
* Regularly communicate partner marketing results and insights to internal stakeholders; attend business QBRs/MBRs and be an active member of the business leadership team.
* Collaborate with corporate marketing and sales teams to ensure consistency and alignment of messaging, branding, and campaigns across DXC.
* Facilitate knowledge sharing and best practice dissemination across the organization to drive continuous improvement and innovation.
* Develop and nurture strong relationships with key stakeholders, including senior leadership, to advocate for marketing initiatives and secure necessary resources.
Performance Tracking and Reporting
* Manage the global partner marketing budget for specific events and campaigns/programs, ensuring efficient allocation of resources to maximize ROI.
* Discuss marketing investments with partners and ensure compliance to budget and financial guidelines.
* Measure the success of partner marketing programs and report on performance to senior leadership.
* Analyze campaign/initiative results and partner performance data to continuously improve strategies and tactics.
* Solicit and receive feedback on content and gaps making recommendations to incorporate or build new content.
Qualifications
* Bachelor's degree or equivalent experience in marketing, communications, business, or related fields.
* 5+ years of relevant work experience working with strategic, technology, IT Technology, reseller, or services partners.
* Demonstrated success in creating and implementing effective partner marketing strategies, ideally on a global level.
* Broad experience across various marketing fields: PR, digital, social media, content marketing, events.
* Proficient use of Microsoft Office (Power Point, Word, Excel).
* SharePoint, MS Teams and/or other collaboration tools experience.
* Positive attitude, team-oriented, energetic, and optimistic.
* Strong relationship-building skills to drive change and rally support in complex organizational structures through influence rather than direct control.
* Exceptional communication and storytelling abilities, with strong verbal, presentation, and writing skills.
* Proactive and detail-oriented, with the ability to multitask and excel in a fast-paced environment.
* Comfortable juggling strategic direction and practical day-to-day tactics of getting things done.
* Ability to work in a virtual team environment.
* Willingness to work outside of regular office hours due to international time zones.
* Ability to travel up to 25% of the time.
Compensation at DXC is influenced by an array of factors, including but not limited to the experience, job-related knowledge, skills, competencies, as well as contract-specific affordability and organizational requirements. A reasonable estimate of the current compensation range for this position is $91,400 - $169,700.
Full-time hires are eligible to participate in the DXC benefit program. DXC offers a comprehensive, flexible, and competitive benefits program which includes, but is not limited to, health, dental, and vision insurance coverage; employee wellness; life and disability insurance; a retirement savings plan, paid holidays, paid time off.
If you are an applicant from the United States, Guam, or Puerto Rico
DXC Technology is an Equal Opportunity/Affirmative Action employer. All qualified candidates will receive consideration for employment without regard to disability, protected veteran status, race, color, religious creed, national origin, citizenship, marital status, sex, sexual orientation/gender identity, age or genetic information. DXC's commitment to diversity and inclusive selection practices includes ensuring qualified long-term unemployed job seekers receive equal consideration for employment. View postings below.
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