GroupM North America
Location: New York,NY, USA
Date: 2024-12-20T18:01:15Z
Job Description:
Position at GroupM Role Summary & Impact. As a Manager, of Programmatic, you will be responsible for creating and executing programmatic media plans using industry-leading media technology platforms. Within this role, you will begin to take ownership of your clients programmatic media strategy and oversee its implementation and day-to-day execution. Managers will typically be responsible for overseeing the training and workload of junior team members. Key Responsibilities. Translate client campaign objectives into programmatic activation strategies, including defining and building target audiences and sourcing relevant inventory opportunities. Manage campaigns within DV 360, The Trade Desk, and other relevant DSPs, by ensuring budgets are pacing effectively and tactics are being optimized towards relevant objectives and KPIs. Develop strong working relationships and with members of the broader digital account teams including planning, investment, operations and analytics. Collaborate ...Programmatic, Manager, Program, Operations, Media, Technology, Investment
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