Location: Boston,MA, USA
Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 68 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com.
Job Description
Day-to-Day Duties Include:
* Help tell Wasserman's story in the social media space, maintaining an appropriate, unique, and consistent voice, tone and point-of-view.
* Be the primary manager of Wasserman's Basketball, Soccer and The Collective (Wasserman's Women-focused practice) social media accounts, working with agents and staff to support Wasserman's vision and ensure active, growth-driven feeds.
* Develop content ideas for Wasserman's social media channels, including but not limited to Instagram, X and LinkedIn.
* Create content plans and calendars, and implement processes to execute the plans across the entire sports talent representation divisions and women-focused practice (The Collective).
* Provide support and guidance to the various sub-brand social media channels used throughout the company.
* Build and define a dedicated audience unique to each platform.
* Generate and maintain social media guidelines and best practices for the company that support Wasserman's mission and strengthen the brand.
* Communicate with key staff, including agents and executives, on content requests and content strategy.
* Engage with the audience through exceptional copy that is relevant to the social space.
* Manage the process of creating original visual content (in partnership with our dedicated graphic designers) including graphics and videos, and contribute to producing assets as needed.
* Facilitate community management across social channels, responding to direct messages and comments daily, to nurture growing communities and inbound leads.
* Generate analytics reports on channel performance, share findings with internal teams, and make data-driven recommendations based on this analysis.
* Collaborate closely with the global communications department alongside a team of Social Media Managers, reporting to the Director of Social Media Strategy, to execute and uphold the overall Wasserman marketing and communications strategy.
* Develop and maintain relationships with customer success teams at Meta, LinkedIn and X to ensure the best service from the platforms and create opportunities for collaboration.
* Perform other tasks as assigned.
Skills/Qualifications/Requirements:
* 5+ years of experience developing social media creative, editing copy and engaging with online audiences.
* Flawless spelling and grammar.
* Ability to work independently in a fast-paced environment and to manage multiple priorities and strict deadlines.
* Strong attention to detail, highly organized.
* Expertise in the function and utilization of major social media platforms (X, Instagram, LinkedIn, Facebook, TikTok, YouTube, Snapchat, etc.), including a mastery of in-app features.
* A demonstrated passion for, and understanding of, social media.
* The desire and willingness to learn new skills and identify platforms as they emerge.
* Initiative to stay on top of social media trends and online conversation.
* Passion for sports (basketball and soccer) and gender equity in sports, music and entertainment is preferred. Basic sports knowledge is a must.
* Ability to build relationships internally and become a trusted resource.
* Experience with social media performance measurement tools.
* Familiarity with social media management platforms.
* Proficiency in MS Office, Adobe Photoshop, CapCut, Canva, video editing and visual effects capabilities is a plus.
Base salary range: $70k - $75k plus bonus potential if applicable for role.
Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role.
Wasserman Media Group is committed to operating fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin or any other classification as may be protected by applicable law. We aim to recruit the right people for the jobs we have to offer, and to assess applications on the basis of relevant skills, education and experience.
Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.