Location: Altoona,IA, USA
Job Description: Marketing/Admissions Coordinator
Hi! We're thrilled you're thinking about joining us: At Altoona Nursing and Rehabilitation Center, we put YOU first and offer fantastic career opportunities. Experience the DELIGHT of working for a company that cares about you and your career goals. Whether you are just beginning your Marketing/Admissions career or are a seasoned Marketing/Admissions Coordinator, we want you to call Altoona Nursing & Rehabilitation Center home. You'll enjoy a positive, progressive, and fun place to work and reap the benefits of being Altoona's Marketing/Admissions Coordinator!
Duties and Responsibilities:
* Marketing and Outreach:
* Develop and implement marketing strategies and campaigns to promote Altoona Nursing and Rehab within the local community and beyond.
* Create marketing materials including brochures, flyers, and digital content to highlight the facility's services and benefits.
* Build and maintain relationships with referral sources, including hospitals, physicians, and community organizations.
* Organize and participate in community events, health fairs, and promotional activities to enhance the facility's visibility.
* Admissions Process Management:
* Manage the admissions process from initial inquiry to move-in, ensuring a seamless and positive experience for prospective residents and their families.
* Conduct facility tours, provide information on services, and address any questions or concerns from potential residents.
* Collaborate with the admissions team to ensure accurate and timely processing of admission paperwork and documentation.
* Work with the clinical and administrative teams to coordinate move-in logistics and ensure readiness for new residents.
* Data Management and Reporting:
* Maintain accurate records of inquiries, tours, admissions, and marketing activities.
* Analyze and report on marketing campaign effectiveness, occupancy rates, and other key performance indicators.
* Provide regular updates and feedback to the facility's leadership team on marketing and admissions activities.
* Customer Service and Relationship Management:
* Provide exceptional customer service and support to prospective residents and their families throughout the admissions process.
* Address any issues or concerns promptly and professionally to ensure a positive experience.
* Follow up with recent admissions and referral sources to maintain relationships and gather feedback.
* Collaboration and Teamwork:
* Work closely with the Regional Operations and Nursing Teams to ensure alignment with facility goals and to address any operational needs.
* Support facility staff with marketing-related tasks and initiatives as needed.
* Participate in team meetings and contribute to strategic planning and decision-making.
Qualifications:
* Education:
* Bachelor's degree in Marketing, Business Administration, Healthcare Management, or a related field is preferred.
* Experience:
* Previous experience in marketing, sales, or admissions, preferably within a healthcare or long-term care setting.
* Proven track record of developing and executing successful marketing campaigns and managing admissions processes.
* Skills and Competencies:
* Strong interpersonal and communication skills with the ability to engage effectively with diverse audiences.
* Excellent organizational and multitasking abilities to manage multiple responsibilities and priorities.
* Proficiency in Microsoft Office Suite and experience with CRM systems or marketing software.
* Ability to analyze data, prepare reports, and make data-driven decisions.
* State Requirements:
* Familiarity with Iowa state regulations and industry standards related to nursing and rehabilitation facilities.
* Ability to obtain any required state-specific certifications or licenses.
Benefits:
* Competitive compensation!
* Tuition reimbursement assistance
* Comprehensive benefits package including Medical, Dental, Vision, EAP, Matching 401K, Life, and Disability
* We pay for license/certificate renewals, and CEUs
* Benefits effective 1st day following 30 days of employment
* Paid Time Off
* Holiday Pay
* Same Day Pay!
* Consistent support from the Regional Operations and Nursing Team
* And so much more!
The Marketing/Admissions Coordinator plays a critical role in enhancing the reputation and occupancy of Altoona Nursing and Rehab. We are looking for a motivated and enthusiastic professional who is passionate about providing excellent service and driving the success of our facility.
JOB CODE: 1001190