Mission:
The mission of the Marketing Coordinator is to utilize strategic methods to continue to build a digital presence for the clients we serve in the home services industry. You will collaborate with your team to execute the curation and publishing of strategic content across all major social media platforms, which include Facebook, Instagram, TikTok, X, LinkedIn, YouTube, & Google MyBusiness. You will also monitor each platform for engagement with the intent to be a representative of each brand.
Scope Of Work:
As a Marketing Coordinator, you will work within the Media team. This team is led by the Chief Operations Officer. With your marketing initiatives, you will be expected to create organic social media content, assist in paid advertising content creation, and design marketing collateral. You will also continually research new sectors to market to in order to help sales teams drive new business. You will be expected to collaborate with all areas of the business - media, sales and business development, customer service, operations, education, and any other areas as needed.
Primary Responsibilities:
- Conducting research to analyze market trends and customer/lead behaviors and create content to stay digitally relevant
- Ultimately be responsible for scheduling and managing all social media content for your assigned brands
- Collaborate with the Media team and all internal team members responsible for creating content to organize, schedule and publish content
- Actively engage on all social media platforms every day
- As needed, you will source and manage contractors to produce content for your marketing initiatives
- Develop digital, social media, and print marketing strategies and content
- Brand cultivation and management
- Facilitate website content including blogs which will attract new clients while growing our expertise in our social media spaces
Required Experience:
- 3+ years of Digital Marketing experience
- 2+ years of Project Management experience
- Proficient in Adobe Creative Cloud - ‘Lightroom', ‘Illustrator', and ‘Premier Pro' is a plus
- Search Engine Optimization experience
- Organic and Paid Social Media Content Management
- Copywriting experience
Working Conditions:
- 80% remote and 20% in the office or in the field.
- Needs to be able to handle multiple tasks while out of the office and have good time management and delegation skills.
Physical Demands:
- Must be able to lift 25 plus lbs
- Must be able to sit for long hours
Job Salary and Benefits:
- Competitive Salary
- Health, Vision, and Dental Insurance after 60 days
- Paid Time Off after 90 days
- Maternity Leave after 90 days
- 401(k)
- Paid continued education
- Cell Phone Allowance
Job Requirements:
- Computer knowledge required
- High School diploma or equivalent
- Clean driving record
- Must be able to pass a criminal background check
- Organization Skills
- Team Player
- High Energy
- 3-5 years of customer service experience
- Typing 45 WPM
- Must be skilled in customer service and public speaking
- Self-motivation and independent thinking
Job Expectations:
- As a team member, you are expected to provide a professional and friendly service to all of our clients, vendors, and team. Every client should have their phone calls and/or emails returned within 12 hours of the time they tried to contact us. Again, you are expected to juggle multiple tasks at once while maintaining a positive attitude and demeanor. You should communicate with your supervisor if you feel you are unable to complete certain tasks so he or she can help when possible.