Location: Madison,WI, USA
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Title: Marketing Events Manager
Division & Department: Enterprise Marketing
Status: Full-Time Exempt
Reports to: Director, Marketing Events
Location: Remote - Anywhere in the contiguous US
Job Summary
The primary role of the Marketing Events Manager is to manage live and recorded webcasts in a way that will help generate new leads and drive business meetings. They will be responsible for planning new and existing webcasts, collaborating with internal stakeholders, program design, working with the demand generation team to drive maximum registrations, producing the webcast, and monitoring results. This person must be results-oriented with a standard for high-quality. The role will require strong planning skills, communication skills, creative thinking, and attention to accuracy and detail.
Essential Job Functions
Coordinate live webcasts with key internal partners in a timely manner ensuring accuracy and attention to detail.
Manage the creation and planning of new recorded webcasts and take existing recorded webcast marketing efforts to the next level.
Interpret timely industry and marketplace topics and collaborate with internal partners to create new webcasts.
Manage marketing efforts with the demand generation team to drive registrations.
Write and optimize copy for email, website, and other marketing assets for assigned webcasts.
Work closely with and communicate clearly with our consultants.
Communicate regularly with team members and build working relationships across teams and departments.
Other projects, including live event and conference tasks as needed.
Basic Qualifications
3+ years of marketing experience.
Associate's degree or higher.
Preferred Skills and Experience
BA/BS in business, marketing, or related field.
2+ years of webinar/webcast experience.
Exceptional time management and planning skills and the ability to prioritize with minimal oversight.
Excellent verbal, written, and communication skills.
Bias for action, a pattern of achievement, energy, motivation, with strong brainstorming skills that enhance the overall creative thinking of a project/event.
Strong attention to detail and follow-through skills, with the ability to convey ideas clearly.
Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously.
Ability to execute under accelerated timeframes and quickly adapt to changes in priorities.
Ability to adapt and be flexible in an ever-changing environment and list of assignments.
For location-specific compensation (Exempt or Hourly status will be determined by physical location and local regulations. Anticipated income listed below reflects total compensation, not status):
California - Anticipated compensation for this position is $70-80k. Actual offer may be outside of this prediction and will be determined by education, experience, knowledge, skills, and abilities, as well as geographic location, internal equity and alignment with market data.
Colorado -
Hawaii - Not hiring in this location
Illinois -
Maryland -
Minnesota -
New Jersey -
New York -
Vermont -
Washington -
Washington DC -
Benefits for this position include medical, dental, and vision insurance, HSA, employee stock purchasing plan, 401(k), PTO, holiday pay, and more. Please visit for details.
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Unless otherwise noted, applications will be accepted for a minimum of three (3) days from the initial published date on the FranklinCovey job board, but the posting may close at any time after the specified duration.
Employer Information
Please visit franklincoveybenefits.com for a complete US benefits overview. Benefits may include medical, dental, or vision insurance, HSA, PTO, 401(k), holiday pay, employee stock purchasing options, or other benefits. To determine status eligibility, visit .
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FranklinCovey is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Please visit for our full Equal Employment Opportunity policies and Notice and Pay Transparency Nondiscrimination Provision.
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