MARKETING MANAGER, CHANNEL PARTNERS
: Job Details :

The Channel Partner team empowers creative professionals to build sustainable businesses that help their clients stand out and succeed. To that end, the team is responsible for our partner program, known as Circle, and evolving Squarespace into a pro-friendly platform. A key to our success is marketing to both prospective partners and Circle members, and we're looking for a Marketing Lead to lead this work.As Marketing Lead, you will develop and execute marketing strategies that increase awareness of the Squarespace partner opportunity among creative professionals (including current Squarespace users) and drive new member acquisition. You will also manage our efforts to increase awareness and utilization by Circle members of Circle program benefits and new Squarespace features.You will report to the Director, Channel Partner Business. This is a hybrid role and you will work out of our NYC headquarters at least two days per week.You'll Get To Develop and drive the execution of strategies to lead efficient partner acquisitionCollaborate with product marketing, the Circle program team, and content marketing team on integrated go-to-market strategiesManage customer definitions and personas, and be a subject-matter expert on the competitive landscapeManage our marketing investments and track results against goals such as revenue, partner acquisition costs, and benefit awarenessAnalyze user behavior and site/channel performance to iterate and optimize marketing investmentsPartner with analytics and the Circle program team to create personalized customer experiences and lifecycle marketing strategies that support better user engagement and monetizationWho We're Looking For7+ years of relevant marketing experienceA strategic leader who can gain alignment for and lead complex cross-functional initiativesExpertise in using both quantitative and qualitative data to inform overall project prioritization and successExperience working with performance marketing metrics (CPM, CPI, CPA, CPC & LTV) and using data to optimize campaign performanceExperience using Amplitude and/or Looker to review and analyze marketing performanceA proven history of being able to plan, advocate for, and own a marketing budget that covers multiple brand and DR channelsPreferred but not required: Experience marketing partner programsBenefits & PerksA choice between medical plans with an option for 100% covered premiumsFertility and adoption benefitsAccess to supplemental insurance plans for additional coverageHeadspace mindfulness app subscriptionRetirement benefits with employer matchFlexible paid time off12 to 20 weeks of paid family leaveEquity plan for all employeesPretax commuter benefitEducation reimbursementEmployee donation match to community organizations6 Global Employee Resource Groups (ERGs)Dog-friendly workplaceFree lunch and snacksPrivate rooftopCash Compensation Range: $125,000 - $180,000 USDThe base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), all Squarespace employees are eligible to receive equity in the company as part of their total compensation.About SquarespaceSquarespace (NYSE: SQSP) is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity, creating and managing social media presence with Bio Sites and Unfold, and hospitality business management via Tock. Our team of more than 1,700 is headquartered in bustling New York City, with offices in Chicago, Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit .Our CommitmentToday, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.#LI-SN1 #LI-HybridThank you in advance for providing the following details about your work history from your resume! This helps us ensure that your candidate information is accurate and consistent during the hiring process.Squarespace will never solicit your personal banking information or ask you to transfer money in connection with a job offer or interview. We also will not reach out to you via phone or SMS without your permission or knowledge.