Excel Medical is a dynamic and innovative telehealth company specializing in Hormone Replacement Therapy for men and women. We pride ourselves on our science-based protocol that delivers life-improving results to our patients.
Position Overview
Are you a Meta advertising pro looking for a dynamic role where you can make a real impact? We're searching for a Marketing Manager – Meta Advertising Specialist to lead our paid social campaigns, driving results and shaping our brand's success. This is your chance to collaborate with innovative teams, work with cutting-edge tools, and bring your creative strategies to life!
Responsibilities
- Own the Meta Strategy: Design and execute performance-driven advertising strategies that align with our growth goals.
- Campaign Leadership: Manage end-to-end campaigns, optimizing budgets, bids, and targeting for maximum ROI.
- Creative Collaboration: Work with our design team to craft scroll-stopping ads, using A/B testing to fine-tune performance.
- Data-Driven Decisions: Analyze campaign metrics (CTR, CPA, ROAS) and turn insights into actions that enhance results.
- Audience Expertise: Build and refine custom and lookalike audiences to engage high-value users.
- Stay Ahead: Leverage the latest Meta tools and trends to keep us ahead of the competition.
Qualifications
- Education: Bachelor's degree in Marketing, Advertising, Business, or a related field.
- Experience: 5+ years of hands-on experience managing Meta campaigns (bonus if you've worked with TikTok or Google Ads).
- Technical Expertise: Proficient in Meta Ads Manager and skilled in campaign optimization.
- Analytical Mindset: Strong ability to analyze data, interpret results, and adjust strategies accordingly.
- Creative Vision: Knowledge of ad creative best practices and a knack for crafting engaging content.
- Collaborative Spirit: Excellent communication skills and a team-player attitude.
Excel Medical is an equal-opportunity employer and welcomes candidates from all backgrounds to apply.