Location: Des Moines,IA, USA
Who We Are:
At Mindr and our family of brands, we are dedicated to being a force for good. That's why we provide substance use safety, detection and monitoring products and services that help people live responsibly and keep communities safe.
Always aware. Always Guiding. Never Restricting or judging.
Mindr and our family of brands have helped millions of individuals to live and drive responsibly. Intoxalock, a subsidiary of Mindr, is the country's largest ignition interlock provider (IIDs) in the United States and the only company working to assist individuals in successfully navigating the often-daunting DUI process. For more than 30 years, Intoxalock has helped millions of people get back on the road safely after a DUI, prevent impaired driving, and save lives.
We are proud to have pioneered alcohol-specific fuel cell technology that sets the industry standard. We provide products and services to consumers and program monitoring authorities to effectively deter impaired driving and support individuals as they navigate the license restoration process. We assist customers who are required to install an IID to regain their driving privileges after a DUI incident. We are headquartered in Iowa, operate in 48 US states, and have over 5,000 installation locations across the country, allowing us a strategic advantage in the marketplace, where our customers can find a convenient location within minutes from where they live or work.
We hire people who we expect will produce exceptional results, inspire positive change within the company and deliver amazing service to our clients, which includes consumers, attorneys, state associations and more. We are a workplace you can be proud of. We've been named a Top Workplace several years running and again in 2024 for national employers. Our products stopped an average of 26,000 intoxicated start-ups each month and 29 million in the last decade.
We are hiring a motivated Marketing Specialist to lead our efforts in managing trade shows, events, and marketing campaigns that align with our strategic goals. This position is a hybrid/remote to the Des Moines, IA area, as this position will assist with trade shows local to the area.
The Marketing Specialist will plan, coordinate, and execute Mindr's participation in industry-related trade shows and events. This role focuses on aligning event strategies with marketing objectives, collaborating with internal teams, and driving ROI through impactful campaigns. The Marketing Specialist will represent Mindr at industry-related trade shows and conferences and assist in strategy development and execution ensuring, alignment with the marketing goals and objectives for each of Mindr's brands.
What You'll Be Doing:
* Manages, prioritizes and plans Mindr's trade show calendar, attendees, budgeting, booths, materials and any additional events or sponsorships.
* Discover and register for tradeshows and events that maximize ROI and align with OST strategy.
* Works effectively across teams, ensuring alignment with stakeholders in Outside Sales, Compliance, Legal and Service Center teams regarding events and tradeshows.
* Plans, coordinates and executes pre- and post-show direct response, email, phone and online campaigns to recruit, retain and motivate affiliate partners, service centers and other B2B targets.
* Gathers and reports key data regarding sponsored trade shows, events and competitors to senior leadership.
* Works with the Creative team and assists with any design updates to our physical booths.
* Works to identify speaking and presentation opportunities for Mindr brands at trade shows or events.
* Manages and oversees all expenses related to swag and giveaways.
* Helps enable Outside sales by preparing presentations and helpful documents to be highlighted as part of our event strategy.
* All other duties as assigned.
What You'll Bring to the Table:
* Bachelor's degree in Marketing or related field is required.
* 2+ years of experience working in externally facing client management, sales , marketing or B2B liaison role.
* Ability to work on multiple projects simultaneously for multiple managers in a fast-paced business environment.
* Prior experience interfacing with an inside or outside sales team a plus.
* Must have excellent Microsoft office skills, strong verbal and written communication skills.
* Requires up to 25% travel.
* Needs to reside in the Des Moines, IA area to fulfill tradeshow fulfillment requests.
Why work for us?
Check out this list of a few of the many good reasons why we are a Top Workplace:
* Salary range is $44,000-$57,000 depending on experience + 401(k) + benefits.
* We are the nation's largest interlock provider, and our Mission is to help people live and drive responsibly.
* Mindr won the 2023 Top Workplace Award locally and nationally-and 2024 Best Place for Working Parents Award
* Growth Oriented- 7 years of over 10%+ growth annually. Doubled in employee size over the past 2-3 years.
* A comprehensive and highly competitive benefits package, including:
* Dental Insurance
* Health Insurance
* Vision Insurance
* 401(k)
* Paid Holidays
* Paid Time Off
* Ongoing Professional Training online via Litmos
* And more
Equal Opportunity Employer
It is and will continue to be the policy of CST, LLC to practice a program of equal employment opportunity designed to assure that employment and advancement opportunities are made available to all employees and applicants based on individual qualifications and without unlawful regard to race, religion, color, veteran status, national origin, disability, age, gender identity, sexual orientation, sex or genetic information.