TikTok
Location: Seattle,WA, USA
Date: 2025-01-01T07:00:13Z
Job Description:
ResponsibilitiesTikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.The Measurement Partner will engage with one of our key global accounts, Amazon, to helpmeasure the effectiveness of their investment in our platform. In addition, this role will partnerwith key cross-functional teams such as sales, product marketing, measurement product, andbusiness marketing to ensure that clients and agencies have best-in-class support. We seek ahighly-driven, empathetic person who is looking to build our Marketing Sciences disciplinewhere execution, curiosity, and data-driven thinking in a fast-growth environment to makeothers better will be critical for success. This role can be based in Los Angeles, Seattle, or New York.Responsibilities:- Partner with clients and agencies to develop and execute measurement learning agendas that lead to a better understanding of their performance on the platform.- Advise stakeholders on the pros and cons of different measurement tools and methodologies based on the goal of a campaign- Collaborate with cross-functional teams and stakeholders to develop best practices using data and measurement that will improve advertiser business outcomes- Analyze the results of randomized controlled trials (aka, holdout studies). Leverage advanced measurement methods using clean rooms and privacy-enhancing technologies.- Conduct meta-analyses of groups of studies to find strategies that can lead to better performance.- Consult with advertiser side data science and analytics teams on methods and models. Be able to go deep on machine learning and experimentation methods to evaluate and advise different approaches.- Present campaign and holistic learnings to various internal and external stakeholders.- Synthesize client and agency feedback to ensure their voice is reflected with our product and partnership teams.QualificationsMinimum Qualifications- Minimum 5+ years of experience with digital advertising or related marketing organizations- Relevant Bachelor's Degree in a quantitative field- A track record of inferential problem-solving through experimental design, analytical and data science methods.- Experience executing custom analytical work using SQL and Python.- Exposure to digital advertising platforms with an understanding of digital ad formats, auction, and performance drivers.- Exceptional time-management and goal-oriented task-management skills- Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made- Expertise in measurement methods such as experimental design, incrementality, attribution and Marketing Mix Modeling.- A track record of driving client decisions with clear communication and team collaboration.Preferred Qualifications- Graduate degree in economics, statistics, mathematics, operations, business, digital marketing, or research field preferred- Hands on knowledge of statistical modeling, multi-variate analysis, and machine learning preferred- Advanced expertise in custom analytical work using SQL and Python preferred- Experience with clean-rooms based measurement preferred, including writing advanced SQL queries and performing analysis for the purpose of effectiveness testing, targeting, customer insights etc.- Exposure to privacy enhancing technologies such as differential privacy, multi-party computation, confidential computing etc. a plus.- Interest in working in a fast-paced environment with global talentTikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at
Apply Now!