ABOUT RIVERKEEPERRiverkeeper is New York's premier water quality advocate. Established in 1966, Riverkeeper protects and restores the Hudson River from source to sea and safeguards drinking water supplies, through advocacy rooted in community partnerships, science and law. With an annual operating budget of $4.5 million, Riverkeeper is a mid-sized not-for-profit operating in the Hudson Valley. For more information, visit www.riverkeeper.org.TITLE: Membership ManagerREPORTS TO: Vice President, DevelopmentLOCATION: Ossining, NY; Hybrid schedule requiring a minimum of 2 days in the office.POSITION OVERVIEWThe Membership Manager is responsible for the stewardship of Riverkeeper members who donate up to $4,999 to the organization. The key objectives for this position are to expand the number of members (currently at 3,700) by at least 50% and increase the membership funding stream for Riverkeeper's work from $500,000 to $650,000 in the next five years. Reporting to the VP for Development with a dotted line to the Director of Communications and Marketing, the Membership Manager will plan and execute creative campaigns using a wide variety of strategies, including both broad and targeted outreach through print and digital communications, text-based messaging, influencers and social media, to inform and increase Riverkeeper's membership. The Membership Manager will implement digital best practices and marketing techniques and ensure that the database and administrative processes that support Membership run efficiently, from interactions with members to data and gift entry, to acknowledgments.ESSENTIAL DUTIES & RESPONSIBILITIES(This is not an exhaustive list of all job duties, responsibilities, and requirements.)MEMBERSHIP COMMUNICATIONS & OUTREACH
- In partnership with the Communications and Marketing team, create member communication and engagement materials including email, surveys, organic and paid social media and membership campaigns.
- Create direct mail appeals and newsletters, and other established communication and outreach methods to:
- manage membership renewal process for existing and lapsed members
- identify and qualify current and prospective members
- prospect, guide and convert members through various donor levels up to Major Gifts ($5,000) and Planned Giving
- work with Volunteer and Outreach Coordinator in creating and executing strategies to convert volunteers, event attendees and activists to member/donor status.
- Manage member-based non-fundraising events
- Explore and implement new technologies (e.g., text messaging, peer-to-peer fundraising) to grow membership as needed/available.
- Conduct in-person solicitation meetings and/or calls with higher level members as needed.
- Extensive travel within the NY metro area and Hudson Valley to manage member and outreach events
- Collaborate closely with the digital and media specialist, who manages Riverkeeper's website and online giving portal.
- Collaborate closely with Events Manager to help with fundraising events and the Riverkeeper Sweep.
ADMINISTRATIVE Oversee the integrity of membership records within the donor database, supervise acknowledgment procedures, list maintenance, and membership data clean up as needed. Administer membership budget and postage accounts, giving vehicle accounts such as EarthShare, 1% for the Planet, and others as needed. Manage Riverkeeper merchandise budget, inventory, creation, and sales online through Shopify and in-person at events as needed. Work with Database Specialists to pull mailing lists, queries, and reports from the donor database.
- Collaborate with program staff and Volunteer & Outreach Coordinator to manage outreach, advocacy, and other movement.
EXPERIENCE & COMPETENCIESResearch shows that women and people from under-represented groups often apply to jobs only if they meet 100% of the qualifications. Please know that no one ever meets 100% of the qualifications. If much of this describes you, we encourage you to applyThis might be the right next role for you if you have:
- 3-5 years of relevant experience in membership management in the non-profit sector.
- Undergraduate degree or combination of education/work experience in a related field strongly preferred.
- Direct working knowledge with fundraising using direct mail, digital channels and social media campaigns.
- Must have excellent writing ability, and strong communications skills to interact effectively and discretely with members and donors.
- Technical proficiency with Salesforce and/or similar database platforms; proficiency in MS Office and Google Suite.
- Strong organizational skills in handling multiple assignments simultaneously while keeping attention to detail and accuracy.
- Experience in coordinating advocacy and volunteer events is a plus.
- Must be adaptable to working autonomously and as part of team in an open environment.
- Ability to function in a fast-paced environment, be self-motivated and proactive in advancing Riverkeeper's growth.
- Sense of humor, dependability, and collaborative spirit are essential.
OTHER EMPLOYMENT DETAILSHOURSThis exempt position is full time (40 hours/week). This position requires flexibility to work some evenings and weekends. Hybrid schedule requiring a minimum of 2 days in the office.COMPENSATIONRase salary range: $70,000 - $75,000 annualized, commensurate with experience. BENEFITSRiverkeeper offers health, dental, vision, life and disability coverage, retirement savings plan match, annual professional development stipend, Paid Time Off (vacation, sick, personal days, floating holidays, parental leave, holidays, summer Fridays), and other benefits; closed between Christmas and New Year's Day holidays.All employees must be fully vaccinated for COVID-19.